Utilize Instapage's news portal template optimized for Epic for maximum efficiency

Get high conversion rates with our Epic-optimized news portal template. Created for marketers to build great SEO-optimized landing pages with ease!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to maximize ROI with Instapage

Effective marketing campaigns require high-converting landing pages. Instapage is the most powerful landing page and CRO platform, providing an all-in-one solution for marketers to transform their digital presence and streamline lead generation. This guide will walk you through leveraging Instapage’s features to amplify your campaigns and maximize ROI.

Understanding the importance of landing pages

Landing pages significantly influence your marketing success. They serve as the first point of interaction with your audience, making it crucial to design them strategically. A well-optimized landing page tailored to your audience can increase conversions and capture valuable leads, making it a fundamental aspect of digital marketing.

  1. Customized user experiences: Tailoring landing pages to specific audience segments can significantly enhance user engagement.
  2. Higher conversion rates: Well-structured landing pages improve the likelihood of visitors completing desired actions, like signing up or making a purchase.
  3. Data-driven optimization: Using analytics from landing pages allows for continuous improvement based on user behavior insights.

How to create your landing page with Instapage

Creating a landing page with Instapage is straightforward and efficient. Thanks to its intuitive builder, users can deploy pages without technical skills.

  1. Select a template: Choose from over 100 high-converting templates designed for diverse industries, making it easy to find one that resonates with your audience.
  2. Customize your layout: Use the drag-and-drop editor to adjust images, text, and forms, ensuring your page aligns with your brand’s identity.
  3. Incorporate lead generation elements: Add forms and call-to-action (CTA) buttons that strategically guide visitors towards conversion.

Testing and optimizing your landing page

Once your page is live, the next vital step is optimization. Instapage offers built-in tools to monitor performance effectively.

  1. A/B testing: Experiment with different headings, images, and CTAs to identify what resonates best with your audience.
  2. Heatmaps: Utilize heatmap features to see where visitors are clicking, allowing for targeted adjustments to improve engagement.
  3. Analytics dashboard: Leverage detailed insights to track conversion rates and other key performance indicators, informing your future marketing strategies.

By following these steps, you can effectively harness the power of Instapage to create compelling landing pages that drive results and grow your business.

To elevate your digital marketing strategy, make use of collaboration tools within Instapage. They facilitate seamless feedback sharing and editing, ensuring that your pages are always top-notch.

Ready to maximize your campaigns with Instapage? Start today and see how easy it is to create optimized landing pages that convert!

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