Create neon & glowing business website from scratch using our lead-focused templates

Drive more leads with Instapage neon & glowing business website template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Create impactful landing pages with Instapage's powerful platform

Instapage is designed to empower marketers by providing the most robust landing page and conversion rate optimization (CRO) tools in today's digital marketing landscape. With a focus on business services, education, tech/SaaS, and other high-demand sectors in the USA, mastering the art of creating effective landing pages can drastically enhance your marketing campaigns. In this guide, we'll walk you through the essential steps to leverage Instapage for your digital marketing endeavors.

Step 1: Understanding the basics of landing pages

A landing page serves as a standalone web page, created specifically for marketing or advertising campaigns. Its main goal is to drive conversions by persuading visitors to take a desired action, such as filling out a form or making a purchase. Effective landing pages are tailored to each campaign's target audience, offering them relevant information and a compelling call to action (CTA).

  1. Clear and concise messaging: Ensure the message is easy to understand and reflects the purpose of the ad or campaign.
  2. Eye-catching design: Use appealing visuals that resonate with your brand and engage visitors.
  3. Strategic use of CTAs: Place CTAs prominently and make them actionable to drive user interaction.

Step 2: Utilizing Instapage templates for efficiency

Instapage offers over 100 high-converting landing page templates ready for use. These templates are designed with user experience principles in mind, allowing you to launch campaigns quickly without compromising on quality.

  1. Select a template that matches your campaign objective: Whether it's for lead generation or sales, choose a template that aligns with your goal.
  2. Customize using Instablocks: Instablocks allow you to easily edit elements like images, text, and layout to match your brand identity.
  3. Optimize for different devices: Ensure your landing page looks great on all devices, from desktops to mobile.

Step 3: Optimizing your landing pages for higher conversions

Utilizing Instapage's built-in optimization features can drastically increase your landing page conversion rates. Through A/B testing and detailed analytics, you can refine your strategy for even better results.

  1. Implement A/B testing: Test various elements such as headlines and CTAs to learn what resonates best with your audience.
  2. Analyze heatmaps: Heatmaps provide insights on user behavior, helping you understand which areas attract the most attention.
  3. Use analytics dashboards: Keep track of performance metrics to make data-driven decisions for future campaigns.

By following these steps, you can create high-performing landing pages that genuinely engage your target audience and drive results.

In conclusion, utilizing Instapage not only streamlines your landing page creation but also enhances the overall effectiveness of your digital marketing efforts.

Ready to maximize your campaigns with high-converting landing pages? Start your Instapage journey today!

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