Create natural & organic web portal from scratch using our lead-focused templates
Drive more leads with Instapage natural & organic web portal template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
Supercharge your campaigns with Instapage: The ultimate landing page and CRO solution
Instapage provides a comprehensive solution for marketing professionals aiming to create impactful landing pages and optimize conversion rates. With the ability to access over 100 high-converting templates and intuitive builders, marketers can quickly capture leads and maximize the return on investment for their digital marketing efforts.
Why choose Instapage for landing pages?
Instapage stands out by enabling users to build landing pages that are not only flexible but also user-friendly. The platform's numerous templates encourage innovation and performance-driven designs that resonate with audiences across various industries.
- 100+ high-converting templates: These templates are specifically designed for various industries and marketing campaigns, making it easy for users to jumpstart their projects.
- User-friendly interface: With drag-and-drop functionality, creating landing pages eliminates the need for extensive technical skills, allowing marketers to focus on strategy rather than logistics.
- Integrated lead generation tools: Instapage offers pre-built elements such as forms and buttons that facilitate seamless lead capture and encourage user engagement.
Step 1: Optimize your landing pages through experimentation
Utilizing built-in experimentation features ensures your landing pages continually evolve for maximum effectiveness. It’s essential to understand how visitors interact with your pages.
- Conduct A/B tests: Test different versions of your landing page to see which performs best, refining your approach based on real data.
- Analyze heatmaps: These tools provide visuals indicating where users click or scroll, revealing insights for further optimization.
- Utilize performance analytics: Regularly review metrics to assess conversion rates and user behavior, facilitating informed decision-making.
Step 2: Personalize the user experience
Creating tailored content can significantly enhance user engagement. Instapage's features allow you to deliver personalized experiences that resonate with distinct audience segments.
- Dynamic text replacement: This feature enables automatic personalization of content based on user data, creating a more relevant experience.
- AdMap alignment: Connecting advertisements to specific landing pages ensures visitors receive coherent messaging that aligns with their interests.
- Data tracking tools: Utilize audience-level tracking to gather insights on how diverse groups interact with your pages, enabling further customization.
Step 3: Collaborate seamlessly for better production
Collaboration is key to efficient page production. Instapage offers features designed to enhance teamwork and streamline the review process.
- Real-time editing: This allows team members to modify landing pages on the fly, facilitating quick iterations and improvements.
- Instant feedback: Easily leave comments directly on the page for stakeholders to address without lengthy email threads.
- Secure sharing: Instapage allows safe sharing of pages with external clients or teams, ensuring your work remains protected while seeking feedback.
Leveraging Instapage for landing pages not only enhances user engagement through optimized designs but also maximizes collaborative efforts within marketing teams.
Ready to accelerate your digital marketing efforts? Try Instapage today and take the first step towards optimized landing pages and higher conversions.
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