Bring your ideas to life with Instapage's modern search results page template

Unleash your creativity with the modern search results page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

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Landing page optimization is crucial for maximizing your marketing ROI. Instapage offers a comprehensive solution for creating and refining landing pages that capture leads and drive conversions effectively.

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subheading: Understanding Landing Page Optimization

Landing page optimization involves various strategies aimed at improving the performance of your landing pages. With Instapage, marketers can leverage intuitive tools to analyze user behavior and make data-driven decisions. Effective optimization helps reduce bounce rates and enhances user engagement. A/B testing, heatmaps, and clear calls-to-action (CTAs) are essential components of a successful landing page optimization strategy.

  1. A/B Testing: Test different versions of your landing pages to see which one performs better in driving conversions.
  2. Heatmaps: Use heatmaps to visualize user interactions and identify areas needing improvement.
  3. Compelling CTAs: Create clear, attractive calls-to-action that prompt users to engage with your content.

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subheading: Crafting Effective Landing Pages

The first step in crafting effective landing pages with Instapage is understanding your audience. Build pages using pre-designed templates that reflect your brand and message accurately.

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subheading: Utilizing Templates and Lead Generation Elements

Begin by selecting one of the 100+ high-converting templates available on Instapage. Customize it using lead generation elements like forms and buttons, ensuring you align them with your campaign goals.

  1. Select a Template: Choose a conversion-focused template that suits your needs.
  2. Customize Elements: Adjust colors, fonts, and content for brand consistency.
  3. Add Lead Forms: Incorporate forms that are easy to fill out, offering value for the user's time.

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subheading: Optimizing Page Performance

The next step is to continuously monitor and optimize your landing pages based on collected data. Utilize built-in experimentation features to refine your content and design.

  1. Implement Analytics: Use analytics dashboards to track performance metrics.
  2. Iterate Based on Feedback: Make adjustments based on user behavior and feedback.
  3. Test Variations: Continuously test different versions of the page to see what resonates best with your audience.

By following these steps, marketers can ensure that their landing pages are optimized for performance and conversion.

Ready to enhance your digital marketing strategy? Start using Instapage today and transform your landing page optimization efforts into recorded success!

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