Bring your ideas to life with Instapage's modern case study page template

Unleash your creativity with the modern case study page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An authoritative guide on Instapage as the premier landing page and CRO platform

Instapage is recognized as a leading landing page and conversion rate optimization (CRO) platform that empowers marketers to effectively enhance their digital marketing campaigns. The platform provides essential tools that allow businesses of all sizes to accelerate growth and optimize results across various online channels, ensuring each campaign maximizes its return on investment.

Understanding the Basics of Landing Pages

Landing pages play a crucial role in the digital marketing landscape. They serve as dedicated spaces designed to convert visitors into leads or customers, making their design and functionality paramount. Using Instapage, marketers can create optimized pages quickly and without any coding knowledge, ensuring they remain focused on the campaign's core message.

Utilizing Templates & Lead Generation Elements

One of the major advantages of Instapage is access to over 100 high-converting templates and pre-built lead generation elements that help marketers launch effective campaigns seamlessly.

  1. Diverse Design Options: Choose from a variety of pre-designed templates tailored for specific industries or campaign objectives, saving time and resources.
  2. Customizable Features: Modify elements within each template to align with your brand’s identity, ensuring consistent messaging and appeal.
  3. Lead Capture Elements: Integrate effective lead generation forms directly onto your landing pages to streamline the conversion process.

Optimizing Your Landing Pages for Conversions

To maximize the effectiveness of your landing pages, Instapage integrates optimization tools, allowing for comprehensive A/B testing and data analysis.

  1. Heatmaps: Visual tools that display where users are engaging most on your pages, enabling targeted adjustments.
  2. A/B Testing: Systematically test variations of your landing pages to determine which design or content leads to higher conversion rates.
  3. Analytics Dashboard: Use detailed insights to assess performance metrics, allowing data-driven decisions to enhance future campaigns.

Personalizing User Experiences

Personalization is vital in today’s marketing world. Instapage allows for dynamic content delivery that speaks directly to your target audience's needs.

  1. Dynamic Text Replacement: Automatically modify text on your pages to reflect specific demographics or user engagement patterns.
  2. AdMaps: Align your ads with corresponding landing pages for precision targeting, improving the user journey and conversion chances.
  3. Audience-Level Tracking: Evaluate user interaction and conversion rates tailored to specific segments of your audience for improved insights.

By employing these strategies within Instapage, marketers position themselves to not only generate leads but convert them effectively into loyal customers.

Ready to take your marketing campaigns to the next level? Explore how Instapage can transform your landing page strategy today!

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