Create modern business website from scratch using our lead-focused templates
Drive more leads with Instapage modern business website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Accelerate your marketing with Instapage landing page and CRO platform
Instapage provides an unparalleled solution for marketers seeking to amplify their digital marketing campaigns. With an array of customizable features and templates, marketers in business services, tech/SaaS, education, and more can easily enhance their online presence and improve ROI. This guide details how to effectively utilize Instapage for maximum campaign optimization.
Understanding the power of landing pages
Landing pages act as a crucial touchpoint between your campaigns and your prospects. With Instapage, creating a landing page becomes a streamlined process. By utilizing over 100 high-converting templates tailored for various industries, you can create pages designed for effectiveness rather than starting from scratch. Ensuring that these pages resonate with your specific audience and align with your marketing strategy is key.
- Streamlined creation: Instapage enables marketers to create landing pages quickly without any coding knowledge required.
- Conversion-focused designs: Each template is crafted with proven marketing principles in mind to improve user engagement and conversions.
- Integrative lead generation: Incorporate pre-built elements to gather leads effectively, turning browsers into customers.
Optimizing for higher conversions
Once your landing pages are live, optimizing them for performance is crucial to capitalize on your traffic. Instapage offers built-in experimentation features to help refine your strategy.
- A/B testing: Test variations of your pages to see which design, content, or structure yields better results.
- Heatmaps: Analyze where users are clicking and interacting on your page for more precise adjustments.
- Analytics dashboard: Monitor performance metrics to inform future campaign decisions and optimizations.
Personalizing user experiences
Delivering personalized experiences can significantly enhance user engagement. Instapage allows for dynamic text replacement and ad alignment for targeted messaging.
- Dynamic text replacement: Tailor your landing pages to reflect the user's search terms or demographics, enhancing relevance.
- AdMap alignment: Ensure specific ads lead to the corresponding landing pages, increasing cohesive user journeys.
- Audience-level tracking: Understand how different segments interact with your content and optimize accordingly.
By leveraging these tools and strategies, marketers can not only create effective landing pages, but also continually enhance their performance to meet audience needs.
Embracing these strategies will set you on a path to marketing excellence with Instapage, ensuring you maximize the impact of your digital campaigns.
Ready to take your campaigns to the next level? Start with Instapage today and experience the power of optimized landing pages.
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