Microsite template optimized for Epic

Create stunning microsites with our Epic-optimized template. Build customized landing pages quickly and efficiently without any coding required. Optimize for higher conversions, deliver personalized experiences, and collaborate seamlessly with your team.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to landing page optimization with Instapage

Landing page optimization is crucial for maximizing the ROI of your marketing campaigns. With Instapage, marketers can seamlessly create high-converting pages that drive traffic and capture leads effectively, tailored to the needs of diverse industries in the USA.

Understanding the power of Instapage’s landing page platform

Instapage emerges as a leading platform in the realm of landing page creation, designed specifically for marketers across various sectors from business services to educational institutions. Its user-friendly interface and powerful tools allow marketers of all skill levels to create pages that align perfectly with campaign goals. Continual enhancement of user experience is achieved through robust features that cater to customization and optimization.

  1. Access to over 100 high-converting templates designed for specific industries, ensuring faster launch times and increased lead generation.
  2. Advanced heatmap analysis that provides valuable insights into visitor behavior on landing pages, allowing marketers to make informed adjustments.
  3. In-built A/B testing tools that facilitate experimentation, enabling users to compare different versions of a page to determine the most effective design.

The first step: Utilizing templates for quick deployment

Begin your landing page creation by selecting a template that fits your campaign needs. Instapage offers a variety of templates tailored for specific industries, facilitating quick and effective launches.

The second step: Customizing your landing page

Personalization is key to conversion; thus, tailor your landing page with unique content that caters to your specific audience.

  1. Utilize dynamic text replacement to align your page with ad content, enhancing visitor relevance and engagement.
  2. Incorporate multimedia elements like videos and infographics to keep visitors engaged and informed.
  3. Leverage Instablocks for reusable sections that maintain design consistency across multiple pages.

The third step: Analyzing performance outcomes

Once your page is live, continuously monitor its performance through the analytics dashboard. This will guide you in making necessary tweaks to improve conversion rates.

  1. Set specific goals for each campaign to evaluate success effectively.
  2. Regularly review heatmaps to understand user interaction and identify areas needing improvement.
  3. Implement feedback swiftly to keep your content relevant and engaging.

Effective landing page optimization through Instapage is a game-changer for any digital marketing strategy. Embrace the power of customization and analytics to enhance your campaigns.

Ready to start maximizing your marketing ROI? Explore Instapage today to unlock the potential of your landing pages!

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