Microsite Template for Website Builder Companies

Create customized landing pages quickly with our Microsite template for website builder companies.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to creating high-converting landing pages with Instapage

Creating effective landing pages is crucial for maximizing your marketing efforts, and Instapage offers unique advantages in this realm. With its array of features designed for ease of use and high conversion potential, Instapage stands out as a robust platform for marketers. This guide will walk you through how to leverage Instapage to create landing pages that truly resonate with your target audiences.

Understanding the fundamentals of effective landing pages

Before diving into page creation, it's vital to grasp what components constitute a successful landing page. Elements such as strong headlines, compelling calls-to-action (CTAs), and a clean layout play pivotal roles in converting visitors into leads. By focusing on these fundamentals, you’ll be equipped to utilize Instapage's features effectively.

  1. Strong headlines: Grab your audience's attention immediately by addressing their pain points.
  2. Compelling CTAs: Encourage visitors to take immediate action by using urgent and action-oriented language.
  3. Clean layout: Ensure that your page is easy to navigate, with a clear structure that leads visitors towards conversion.

Step 1: Choose a template that fits your campaign's needs

Instapage's extensive library of over 100 ready-to-use templates streamlines the landing page creation process. Whether you're in the business services or tech sector, a suitable template is just a click away.

  1. Select templates optimized for conversions: Use pre-designed layouts that have been tested for maximum efficiency.
  2. Customize for brand coherence: Modify colors, fonts, and styles to match your branding.
  3. Adapt layouts based on campaign goals: Choose designs that align with your specific marketing objectives.

Step 2: Optimize your landing pages for conversions

Once your template is in place, leverage Instapage’s built-in optimization tools to enhance performance. Utilizing A/B testing, heatmaps, and detailed analytics allows you to track user behavior and adjust your approach dynamically.

  1. Conduct A/B tests: Experiment with different headlines or CTAs to determine which resonates best with your audience.
  2. Analyze heatmaps: Understand where users are clicking and adjusting your content accordingly.
  3. Use analytics to monitor performance: Gain direct insights into conversion rates and engagement levels.

Step 3: Personalize your content for better performance

Personalization is key to improving engagement on landing pages. Instapage allows for dynamic text replacement based on user segmentation, enabling you to tailor experiences that speak directly to specific audience needs.

  1. Implement dynamic text replacement: Change text based on the audience visiting your page for increased relevance.
  2. Align ads with landing pages using AdMaps: Make sure your ad messaging is consistent with your landing page content.
  3. Track audience metrics: Utilize data tools to measure success based on targeted demographic insights.

By following these steps, marketers can utilize Instapage to build effective landing pages that boost conversions.

Ready to enhance your landing pages? Start exploring Instapage today and transform your digital campaigns into successful ventures.

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