Microsite template for Purchasers

Create customized and effective landing pages quickly with our Microsite template for Purchasers.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An expert guide to using the landing page and CRO platform on Instapage

With the evolution of digital marketing, utilizing a landing page and conversion rate optimization (CRO) platform like Instapage can significantly elevate your campaign's success. Instapage is designed for marketers across various sectors, from business services to tech and education, enabling them to easily create compelling landing pages that maximize return on investment (ROI). Here’s a detailed step-by-step guide to understand how to leverage Instapage's features effectively.

Understanding Instapage's capabilities for landing pages

Instapage offers a flexible, user-friendly page creation platform that accommodates marketers of all backgrounds. Whether you’re a solo entrepreneur or part of a large marketing team, you can create stunning landing pages quickly, utilizing a library of over 100 high-converting templates and layouts. The intuitive drag-and-drop builder ensures that you don’t need extensive coding knowledge to launch your campaign.

  1. High-converting templates: Utilize 100+ pre-built templates optimized for conversions.
  2. Instablocks: Duplicate and customize sections easily to maintain design consistency.
  3. No coding necessary: Simplify the process of building pages without needing developer assistance.

Optimizing for conversions with built-in tools

Optimization is key to any successful marketing operation. Instapage allows marketers to conduct A/B tests and gather vital analytics that inform improvements. This enables you to fine-tune your landing pages iteratively for maximum effectiveness.

  1. A/B testing: Experiment with different versions to identify what resonates most with your audience.
  2. Heatmaps: Visualize user interaction to understand on-page behavior.
  3. Analytics dashboard: Get a comprehensive overview of page performance and conversion rates.

Personalizing user experiences

Personalization can dramatically improve user engagement rates. With Instapage, you can deliver content tailored to specific audience segments. By applying dynamic text replacement and aligning ads with corresponding landing pages, you ensure that every visitor has a customized experience.

  1. Dynamic text replacement: Automatically adjust text to match the user's source query.
  2. Ad mapping: Connect your ads to relevant landing pages seamlessly.
  3. Audience-level tracking: Leverage data tools to monitor unique metrics for different visitor segments.

Leveraging collaboration for speed and efficiency, Instapage facilitates teamwork by allowing instant feedback and real-time page edits. Your marketing team can work together efficiently, whether working remotely or in-house.

In conclusion, harnessing the capabilities of Instapage empowers marketers to create optimized and personalized landing pages effectively. Encourage your marketing strategies with what Instapage has to offer.

Start today by signing up for Instapage. Unlock your marketing potential and experience the transformation in your campaign performance!

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