Get started with the microsite template for public libraries in Instapage.

Jumpstart your microsite with our polished, ready-to-go template for public libraries.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Discover the power of Instapage for your marketing campaigns

Instapage's landing page and conversion rate optimization (CRO) platform is designed to bolster your marketing efforts. With capabilities tailored for diverse industries such as business services, tech, and financial services, Instapage empowers marketers to create stunning, high-converting landing pages that maximize ROI. This guide provides a step-by-step approach for leveraging Instapage to its fullest potential.

Step 1: Choosing the Right Template

Selecting the right template is crucial for a successful landing page. Instapage offers over 100 customizable templates tailored for various industries. Here’s how to pick the best option for your needs:

  1. Identify your campaign goal: Understand what you want to achieve—whether it’s lead generation, product promotion, or event registration.
  2. Choose a responsive design: Ensure your template looks great on all devices to cater to users on mobile, tablet, and desktop.
  3. Utilize built-in lead generation elements: Templates with forms and CTA buttons help streamline the lead capture process directly.

Step 2: Crafting Compelling Content

Next, it’s time to fill your chosen template with compelling content. Effective communication will drive visitors to act. Consider the following:

  1. Write clear and concise headings: Ensure your main message is easily understandable.
  2. Incorporate dynamic text replacement: Personalize your landing pages for different audiences to improve engagement.
  3. Use high-quality images and videos: Visual content can significantly boost conversion rates and attract attention.

Step 3: Optimizing for Conversions

After your content is set, optimize your page for the best performance. Optimization techniques include:

  1. Conduct A/B testing: Experiment with different versions of your landing page to identify what works best for your audience.
  2. Analyze user behavior through heatmaps: Understand how visitors interact with your pages and make data-driven adjustments.
  3. Implement analytics tracking: Use Instapage’s analytics dashboard to monitor key performance indicators and refine your strategy.

By following these steps, you can create effective landing pages that resonate with your audience and drive higher conversions.

In conclusion, leveraging Instapage's robust features will allow your marketing team to rapidly enhance campaign effectiveness.

Ready to optimize your digital marketing campaigns? Start your journey with Instapage today and elevate your lead generation strategies!

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