Microsite template for automation companies – Build a website that reflects your brand's essence.

Unlock the potential of our microsite template for automation companies: flexible designs for all niches.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An in-depth guide to microsite templates for automation companies

In the realm of digital marketing, microsite templates serve as specialized landing pages that can significantly enhance the effectiveness of marketing campaigns for automation companies. Instapage's robust features empower businesses to seamlessly create microsites that specifically cater to targeted audiences, ensuring maximum engagement and conversion rates.

Why choose Instapage for microsite templates?

Instapage offers a superior landing page and conversion rate optimization platform designed to accelerate your marketing efforts. Here are several reasons why Instapage stands out in providing microsite templates:

  1. High-converting templates: Leverage over 100 customizable templates crafted to maximize conversions tailored for automation audiences.
  2. User-friendly interface: Build visually appealing microsites without needing any coding or development skills, facilitating quicker launch times.
  3. Built-in optimization tools: Utilize features like A/B testing and heatmaps to refine your microsite performance based on real user interaction data.

Step 1: Selecting the right template for your automation company

Choosing the ideal microsite template is crucial. Here’s how to find one that matches your objectives.

  1. Identify your key audience: Tailor your microsite to the needs of specific sectors within the automation industry, such as manufacturing automation or software for process improvement.
  2. Evaluate template features: Look for templates that allow dynamic text replacement and personalization to enhance user experience.
  3. Check mobile responsiveness: Ensure the template adapts seamlessly to various devices, as a significant portion of traffic comes from mobile users.

Step 2: Customizing your microsite

After selecting a template, customization is key to presenting your unique value proposition. Consider the following:

  1. Incorporate branding elements: Use your company’s logo, color scheme, and fonts to create a cohesive brand experience.
  2. Add compelling copy: Write concise, clear content that highlights your automation solutions’ benefits.
  3. Include clear call-to-actions: Ensure that your calls-to-action guide users towards the next steps, whether it’s signing up, contacting sales, or accessing a demo.

Step 3: Testing and optimizing your microsite

Once your microsite is live, it’s crucial to continuously monitor and optimize its performance. Follow these guidelines:

  1. Monitor analytics: Utilize Instapage’s analytics dashboard to track key metrics like conversion rates and user behavior.
  2. Conduct A/B testing: Test variations of headlines, images, and calls-to-action to find which combinations yield the best results.
  3. Request feedback: Engage with users or stakeholders for insights to improve your microsite’s functionality and appeal.

With a well-designed microsite template, automation companies can efficiently convey their value proposition and improve lead generation outcomes.

Start building your microsite today using Instapage’s powerful features to ensure a tailored, engaging experience for your audience. Explore our templates now and see the difference it makes!

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