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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An effective landing page and CRO platform for marketers

In a rapidly evolving digital marketing landscape, optimizing conversions is more critical than ever. Instapage provides a powerful solution for marketing teams looking to accelerate their campaigns. With its all-in-one landing page and conversion rate optimization (CRO) platform, you have the tools you need to create high-converting landing pages without requiring extensive technical skills.

Understanding the power of Instapage

Instapage stands out in the digital marketing arena with its user-friendly interface and robust functionalities. The platform provides over 100 customizable templates designed for various marketing objectives, from lead generation to product launches. This flexibility not only helps in visually appealing designs but also fast-tracks the page creation process, making it suitable for businesses of all sizes.

  1. Access to ready-to-use templates: Save time and effort by using pre-built templates designed for high conversions.
  2. Intuitive page-building tools: Utilize drag-and-drop features without needing any coding experience, streamlining the development process.
  3. Lead generation elements: Incorporate forms, buttons, and other interactive features directly into your landing pages.

Steps to create a high-converting landing page

Creating a successful landing page involves several strategic steps, each designed to maximize user engagement and conversion rates. By following these guidelines, you can ensure that your landing page is both attractive and effective.

  1. Define your audience: Understanding your target demographics allows you to tailor the design and messaging.
  2. Choose the right template: Select a template that aligns with your campaign goals and matches your brand's identity.
  3. Incorporate compelling copy: Use persuasive language that motivates your audience to take action, whether it's signing up or purchasing.

Optimizing your landing page for maximum effectiveness

Optimization is crucial for improving the performance of your landing pages. Utilizing Instapage's built-in tools can significantly impact your conversion rates and overall return on investment.

  1. A/B testing features: Test different versions of your landing pages to identify the most effective layout and messaging.
  2. Heatmaps: Leverage detailed heatmap analytics to observe user behavior and make informed adjustments.
  3. Personalization techniques: Tailor content to different audience segments through dynamic text replacement and targeted ad placements.

By implementing these strategies, marketers can harness the power of Instapage to significantly enhance campaign success.

Investing in an optimized landing page is not just beneficial; it’s essential for any serious marketer aiming to boost their digital presence and increase ROI. Explore what Instapage can offer and start transforming your landing pages today.

Ready to take your digital marketing to the next level? Discover how easy it is to create effective landing pages with Instapage. Start your free trial today!

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