Create with ease using the Metallic one page website template

Easily build a stunning one-page website with Metallic template, featuring a sleek design and user-friendly layout. Optimize for conversions, personalize content, and collaborate efficiently with this versatile template.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Mastering your digital marketing with Instapage's landing page and CRO platform

Instapage is your go-to solution for creating high-converting landing pages without the need for significant web development resources. With extensive tools designed for marketers in various sectors, Instapage allows you to accelerate, optimize, and scale your campaigns effectively. Discover how leveraging our platform can maximize your ROI.

Why choose Instapage for creating landing pages?

Instapage offers marketers an all-in-one landing page and conversion rate optimization (CRO) platform, making it exceptional for businesses across diverse verticals such as Business Services, Education, and Financial Services. With our library of 100+ reusable templates, you can quickly create visually appealing and conversion-focused landing pages tailored to your audience's unique needs.

  1. Access to over 100 high-converting templates: Use pre-built layouts without starting from scratch, ideal for marketers in fast-paced environments.
  2. Built-in lead generation elements: Capture leads right from your landing pages with intuitive form builders and social integration tools.
  3. Real-time collaboration features: Streamline feedback and edits, ensuring faster approvals and launch times.

Steps to create an effective landing page using Instapage

Creating a landing page with Instapage involves three fundamental steps designed to simplify the process while boosting conversion rates. Follow these to ensure you maximize your efforts.

Step 1: Choose the right template

Start by selecting a template that aligns with your campaign goals, whether it’s for lead generation or product promotion. You can filter templates based on your vertical.

  1. Select a design that matches your branding: Personalizing elements helps resonate with your target audience.
  2. Consider your campaign objectives: Tailor your choice based on whether you aim for sign-ups, downloads, or direct sales.
  3. Utilize conversion-focused elements: Ensure the template incorporates features like call-to-action buttons and lead capture forms.

Step 2: Customize your landing page

Once you've selected a template, it’s time to personalize it. Use dynamic text replacement to tailor content to your audience's interests.

  1. Incorporate personalized messaging: Align content based on user data for enhanced engagement.
  2. Adjust layout elements: Use Instablocks for flexible arrangements to emphasize critical sections like testimonials or calls to action.
  3. Review and optimize for mobile: Ensure your design is responsive, providing a seamless experience on any device.

Following these steps will help you create effective landing pages tailored to your audience's needs and your marketing goals.

Start using Instapage today to elevate your digital marketing strategies and see the difference in your campaign performance!

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