Create metallic CMS website from scratch using our lead-focused templates
Drive more leads with Instapage metallic CMS website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
A comprehensive guide to using Instapage for landing page optimization
Instapage is the most powerful landing page and CRO platform designed for marketers looking to enhance their digital marketing campaigns. In this guide, we’ll explore how to leverage Instapage's advanced features to create high-converting landing pages that not only captivate audiences but also drive significant ROI.
Understanding the importance of landing pages
Landing pages serve as critical touchpoints that channel potential customers towards your desired actions. Marketers in business services, tech, education, and financial sectors can utilize personalized landing pages to increase leads and conversions. Here's why they are indispensable:
- Targeted communication: Tailor messages for specific audience segments to boost engagement.
- Improved conversion rates: Use conversion-focused designs to maximize the chances of fulfilling marketing goals.
- Data-driven insights: Leverage analytics to refine strategies based on user behavior.
Getting started with Instapage
To create your first landing page, follow these steps:
- Select a template: Choose from over 100 customizable templates that align with your branding.
- Utilize drag-and-drop functionality: Intuitive builders allow you to add elements without coding knowledge.
- Preview and publish: Always preview changes before going live to ensure everything looks perfect.
Optimizing your landing pages
Once your landing page is live, you can apply ongoing optimizations to enhance performance. Key strategies include:
- A/B testing: Experiment with different headlines, images, or CTAs to find the most effective combinations.
- Heatmaps: Monitor user behavior to discover areas of interest or potential drop-offs.
- Analytics dashboard: Use performance metrics to make informed adjustments for better results.
By following these steps to create and optimize your landing pages, you position your marketing efforts for success in competitive industries.
Remember, a high-converting landing page can be the tipping point for your marketing strategy. Instapage offers the tools you need.
Ready to take your landing page performance to the next level? Sign up for Instapage today and start experimenting with tailored campaigns that resonate with your unique audience.
Ready to skyrocket conversions?
Supercharge your ad campaigns with high-performing landing pages
Get started

