Create material design membership site from scratch using our lead-focused templates

Drive more leads with Instapage material design membership site template built to maximize conversions. Easy customization - no designer or coding skills needed.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to using Instapage for optimizing landing pages

Leveraging Instapage for landing page optimization can significantly enhance your digital marketing efforts. By employing a variety of templates, personalization tactics, and optimization strategies, marketers can create high-converting pages tailored to their audience's needs, ultimately maximizing ROI.

Understanding the importance of landing pages

Landing pages serve as the focal point for online marketing campaigns. Instapage provides over 100 high-converting templates specifically designed for various industries, enabling marketers to capture leads more effectively. These templates can be customized or used as-is to suit specific campaign goals, making it easier for teams of all sizes to produce impactful content quickly.

  1. Templates: Instapage's library offers templates for various industries, efficiently catering to marketing and advertising needs.
  2. Lead generation elements: Incorporate pre-built forms and fields that streamline the collection of user information.
  3. Dynamic text replacement: Personalize content to match user intent by customizing text based on referral source.

Getting started with Instapage

To effectively use Instapage, follow these steps to create your first landing page.

  1. Choose a template: Browse the extensive library and select a high-converting template that aligns with your campaign objectives.
  2. Customize design elements: Adjust fonts, colors, and content to resonate with your target audience while maintaining brand consistency.
  3. Set up tracking and integrations: Link your page with analytics tools and marketing software to monitor performance and conversions effectively.

Optimizing your landing page for conversions

After launching your landing page, it's critical to continually optimize it to increase the conversion rate.

  1. A/B testing: Utilize Instapage’s built-in A/B testing features to compare different page elements and identify the most effective versions.
  2. Heatmaps: Analyze user behavior directly on the landing page using heatmaps to understand where visitors click and scroll.
  3. Feedback loops: Get real-time feedback from team members and stakeholders to refine content and design based on user experience.

By strategically utilizing the tools provided by Instapage, you can ensure that your landing pages not only attract visitors but convert them effectively.

Now is the perfect time to enhance your landing page success with Instapage’s features tailored to optimize every aspect of your campaigns.

Begin today by signing up for a free trial of Instapage and transform your landing pages into conversion machines.

People also ask about Material design membership site template

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results