Bring your ideas to life with Instapage's material design get started page template
Unleash your creativity with the material design get started page template. Try Instapage today.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Master the art of creating landing pages with Instapage
In today's dynamic digital marketing landscape, knowing how to effectively leverage Instapage's powerful landing page capabilities can significantly influence the success of your campaigns. This all-in-one platform simplifies the landing page creation process for marketers across various industries, including business services, tech/SaaS, and education.
Why choose Instapage for your landing pages?
Instapage provides marketers with more than just the ability to create landing pages. The platform’s robust features, such as A/B testing and optimization tools, enable you to increase conversion rates effectively. Coupled with over 100 high-converting templates, you can swiftly roll out effective campaigns tailored to your audience's needs.
- Extensive template library: Choose from more than 100 ready-to-use templates tailored for diverse industries to kickstart your campaigns.
- Built-in optimization tools: Utilize features like heatmaps and A/B testing to refine your landing pages and boost performance.
- Personalization capabilities: Create unique experiences for different user segments with dynamic text replacement and audience-specific analytics.
Step 1: Designing your landing page
The first step in creating a standout landing page on Instapage is to select a suitable template that aligns with your campaign goals. Consider the specific vertical your business operates within. A template geared towards educational services might differ significantly from one targeting financial services.
- Identify your campaign goals: Clarify what you want your landing page to achieve, such as lead generation or product launches.
- Select an appropriate template: Browse the vast template library to find one that suits your marketing objectives.
- Customize your design: Use Instapage’s intuitive drag-and-drop builder to tailor the chosen template.
Step 2: Enhancing with lead generation elements
Next, incorporate lead generation elements into your landing page to capture visitor information efficiently. This is vital for businesses focusing on direct engagement.
- Utilize lead capture forms: Make it easy for your visitors to sign up or engage by urging them to provide their email addresses.
- Add call-to-action buttons: Design effective CTAs to lead visitors to conversions, encouraging action through enticing phrases.
- Implement trust indicators: Use testimonials or certifications to enhance credibility and overall trust.
Step 3: Optimize for conversions
Once your landing page is live, the work isn’t done. Continuous optimization is essential to ensure high conversion rates.
- Use A/B testing: Experiment with different headlines, images, or CTA buttons to discover what resonates best with your audience.
- Analyze performance: Review your Instapage analytics dashboard to monitor user behavior and page interaction.
- Make informed adjustments: Leverage insights gained from heatmaps and analytics to refine your landing page further.
In conclusion, utilizing Instapage not only enhances your landing page creation process but also empowers you with the necessary tools to maximize your conversions. With a strategic approach to design, lead generation, and ongoing optimization, you can effectively drive your marketing goals forward.
Ready to transform your digital marketing campaigns with Instapage? Start your free trial today and discover how easy it is to create high-converting landing pages tailored to your audience.
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