Find your marketplace template optimized for E-ink reader and reach your audience wherever they are

Instapage marketplace templates look great and convert on any device, including E-ink reader. Start customizing it now!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Optimize your marketing with Instapage's landing page creation platform

Creating effective landing pages is critical for maximizing the success and ROI of your digital marketing campaigns. Instapage stands out as the most powerful landing page and conversion rate optimization (CRO) platform for marketers, providing tools tailored for diverse industries including tech, education, and financial services. In this guide, we'll walk you through the essential steps to harness the full potential of Instapage's capabilities.

Understanding the power of Instapage

Instapage is designed to enable marketers to create high-converting landing pages effortlessly. With access to over 100 high-quality templates and lead generation elements, you can jump-start your campaigns without any coding or developmental skills. This platform meets the needs of various businesses, from small startups to large enterprises, helping you tailor your marketing approach to your audience effectively.

  1. User-friendly interface that allows for intuitive page construction.
  2. Diverse library of conversion-focused templates for different industries.
  3. Built-in tools for real-time collaboration among team members.

Step 1: Choose the right template for your audience

The first step in your landing page creation journey is selecting a template that aligns with your campaign goals. Consider your target demographic and the specific message you want to convey. Instapage features templates that cater to various sectors, ensuring that each design resonates with your potential customers.

Step 2: Customize to enhance personalization

After selecting a template, it's time to customize it to fit your branding. Use the dynamic text replacement feature to personalize content for different audience segments. Tailoring your messaging increases engagement and conversion rates, making your campaign more effective.

  1. Incorporate unique visuals that reflect your brand identity.
  2. Adjust call-to-action buttons to optimize performance.
  3. Utilize dynamic fields to tailor messages based on user demographics.

Step 3: Optimize for better conversions

Once your landing page is created, focus on optimization. Utilize A/B testing to experiment with different headlines, images, and layouts to determine which combinations yield the highest engagement rates. Analyze heatmaps to understand user behavior and adjust your content accordingly.

  1. Conduct A/B tests regularly to refine your page.
  2. Utilize analytic dashboards for performance insights.
  3. Monitor user interaction with heatmaps to improve layout.

By following these steps, you can create landing pages that not only attract but also convert your audience effectively. Remember, constant optimization and personalization are keys to long-term marketing success.

Get started with Instapage today and see how you can accelerate your digital campaigns. Sign up for a free trial and discover the difference powerful landing page optimization can make!

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