Utilize Instapage's marketplace template optimized for Avast Secure Browser for maximum efficiency
Get high conversion rates with our Avast Secure Browser-optimized marketplace template. Created for marketers to build great SEO-optimized landing pages with ease!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A step-by-step guide to using Instapage for high-converting landing pages
Instapage is recognized as a leading platform for creating landing pages that maximize the effectiveness of your digital marketing efforts. With its powerful suite of tools, you can easily design pages that capture leads and drive conversions, making it an essential resource for marketers across industries.
Understanding the basics of landing pages
Landing pages serve as focused destinations for users coming from various marketing campaigns and advertisements. They are designed to convert visitors into leads or customers. By utilizing Instapage’s intuitive page builder, you eliminate the need for coding skills and can leverage over 100 templates tailored for high performance.
- Audience targeting: Tailor your messaging to specific demographics to increase relevance.
- Clear calls-to-action (CTAs): Ensure your CTAs stand out and guide users toward your conversion goal.
- Mobile optimization: With more users accessing content on mobile devices, make sure your pages are responsive.
Step 1: Building your landing page
The first step in your landing page creation involves selecting a template that resonates with your audience. Instapage offers a diverse range of conversion-focused layouts, which you can customize to align with your branding and marketing objectives.
- Choose a template: Opt for designs that have proven conversion records in your industry.
- Utilize Instablocks: These reusable blocks of content let you maintain consistency while speeding up the design process.
- Incorporate lead generation elements: Use forms and buttons that encourage visitor engagement.
Step 2: Optimizing for conversions
Having built your landing page, the next vital step is optimizing it for peak performance. Instapage provides tools like A/B testing and analytics dashboards, enabling you to refine your approach continually.
- A/B testing: Create variations of your landing page to determine which design or content works best.
- Heatmaps: Analyze where users click to improve page layout and user experience.
- Performance metrics: Regularly review your analytics dashboard to identify areas of improvement.
Step 3: Enhancing personalization
To truly maximize conversions, consider personalizing your landing pages. Instapage offers dynamic text replacement and audience-level tracking to tailor your content to various visitor segments.
- Dynamic text replacement: Automatically change text based on user origins to enhance relevance.
- AdMaps: Link your ads to specific pages tailored for optimal user experience.
- Targeted content: Use data insights to display messages that resonate with different audience segments.
In conclusion, Instapage's robust features make it a powerful ally for marketers seeking to improve landing page performance. By following these steps, you can harness its capabilities to achieve significant ROI on your digital marketing campaigns.
Ready to elevate your landing page strategy? Start your journey with Instapage today and unlock the full potential of your marketing efforts!
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