Try how easy it is to work with long-form landing page template for surf companies
Reach out to the right audience with long-form landing page template for surf companies

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
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A step-by-step guide to creating high-converting landing pages with Instapage
Creating effective landing pages is crucial for maximizing your digital marketing ROI. With Instapage, you can leverage powerful tools and features to streamline the process, whether you're in business services, marketing and advertising, tech/SaaS, education, or any other industry. This guide walks you through the essential steps to optimize your landing page strategy, ensuring your campaigns are scalable and results-driven.
Understanding the importance of landing pages
Landing pages serve as a crucial touchpoint in your marketing funnel. They are designed with a single focus: to convert visitors into leads by capturing their information. An effective landing page minimizes distractions, presents a clear value proposition, and encourages users to take specific actions. By utilizing Instapage, you can access over 100 high-converting templates tailored to different market needs, allowing you to start building your pages without the need for coding.
Step 1: Choose the right template
Begin by selecting a template that aligns with your campaign goals. Instapage offers a range of customizable options, ensuring that you can find one that reflects your brand and messaging.
- Identify your campaign goal — Are you promoting a service, product, or event?
- Select a template that captures your audience's attention in the first few seconds.
- Ensure the template aligns with your brand's aesthetics and values.
Step 2: Customize your page
Once you've chosen a template, the next step is personalization. Use Instapage's intuitive editor to modify elements such as text, images, and calls-to-action to better resonate with your target audience.
- Add compelling headlines that highlight benefits and unique selling propositions.
- Integrate high-quality images or videos that support your offer.
- Edit call-to-action buttons to be action-oriented and easy to find.
Step 3: Optimize for conversion
With your page content aligned, it’s time to focus on optimization strategies. Instapage provides built-in experimentation tools to enhance your landing page performance through A/B testing and detailed analytics.
- Utilize heatmaps to understand visitor behavior on your landing page for better insights.
- Conduct A/B tests on different elements, such as CTAs or images, to determine which performs best.
- Analyze user data to tailor future campaigns, ensuring they are aligned with audience preferences.
Incorporating these steps will allow you to craft effective landing pages that not only attract traffic but also maximize conversions. As you grow more comfortable with the tools available within Instapage, you’ll find it easier to implement these strategies across various digital marketing campaigns.
To get started with your first high-converting landing page, sign up for Instapage today and take advantage of the powerful tools at your disposal.
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