Create your long-form landing page template for medium-sized businesses
Expand your reach with an easily customizable long-form landing page template for medium-sized businesses. Create landing pages with no design software needed.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Landing page builder
Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.
Visual on-page collaboration
Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.
AI content generation
Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.
500+ customizable layouts
Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.
Instablocks
Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.
Thor Render Engine
Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.
AMP
Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.
Analytics
Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.
Learn how to build top-performing landing pages for any goal
FAQs
“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
Leading the way in building high-performing landing pages
A comprehensive guide to long-form landing page template for medium-sized businesses
Long-form landing pages are essential tools for medium-sized businesses looking to capture leads and convert site visitors into loyal customers. With Instapage's powerful landing page templates, marketers can harness optimal designs that drive engagement and improve conversion rates.
Understanding the importance of long-form landing pages
Long-form landing pages provide extensive information, allowing businesses to elaborate on their value propositions and benefits. They engage users effectively, enabling storytelling that resonates with the target audience. This detailed approach can help with SEO by addressing more search terms, increasing site visibility, and attracting organic traffic.
- Enhanced user engagement: Longer content keeps visitors on the page longer, increasing the chances of conversion.
- SEO benefits: More comprehensive content can rank for a wider variety of keywords, including long-tail keywords.
- In-depth information: Provides visitors with detailed insights into your offerings, making them more informed and likely to convert.
Creating your long-form landing page
Begin designing your long-form landing page by defining your objectives. Understanding your campaign goals allows you to tailor your content effectively.
- Identify target audience: Knowing who you are addressing helps shape your messaging and design choices.
- Determine key objectives: Figure out whether your goal is lead generation, product sales, or brand awareness.
- Content outline: Create a structured outline that guides the flow of information and ensures all critical points are covered.
Integrating design elements and CTAs
Once you have the content structure, focus on integrating visually appealing design elements that align with your brand. This includes utilizing images, videos, and infographics that complement the text and encourage interaction.
- Clear CTAs: Ensure your calls-to-action are prominent and lead the user to take specific actions, such as filling out a form or contacting you.
- A/B testing: Test different design elements to determine what resonates best with your audience, adjusting based on feedback and engagement metrics.
- Mobile optimization: Ensure that all design elements are responsive and look great on any device, considering a large portion of traffic comes from mobile.
Finalizing your long-form landing page means revisiting all aspects – content, visuals, and user experience.
A well-executed long-form landing page not only captures leads but also enhances brand authority and user trust.
Ready to transform your campaigns? Start utilizing Instapage's long-form landing page template to accelerate your marketing success today!
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