Customize the pre-created long-form landing page template for DIY enthusiasts

No matter your background, you can easily build landing pages. Simply find the right long-form landing page template for DIY enthusiasts and adjust it to your needs!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Creating high-converting landing pages with Instapage

With Instapage, marketers can leverage comprehensive landing page and conversion rate optimization tools to enhance their campaigns. The flexibility of Instapage's page creation functionality allows both beginners and seasoned professionals to generate effective landers swiftly and intuitively.

Understanding landing page optimization

Landing page optimization focuses on improving the elements of your page to enhance its effectiveness in converting visitors into leads or customers. This begins with utilizing optimization strategies provided by Instapage, such as A/B testing and data analytics, allowing real-time insights into user behavior.

  1. A/B testing: Conduct experiments by modifying specific elements of your landing pages to identify which version performs better and drives more conversions.
  2. Heatmaps: Use visual representations of user interactions on your landing pages to assess where visitors are most engaged.
  3. Analytics dashboard: Track essential performance metrics that reveal how well your pages are performing over time.

Building effective landing pages with templates

Instapage offers over 100 high-converting templates specifically designed for various industries. Utilizing these templates allows you to jumpstart your campaign without compromising on quality or effectiveness.

Personalizing user experiences

Harness the power of personalization by aligning your ads with specific landing pages. Below are methods to customize content for distinct audience segments:

  1. Dynamic text replacement: Automatically adapt the text on your landing pages to match the ad that led to them, improving relevance.
  2. AdMaps: Align specific advertisements with tailored landing pages to ensure prospective customers see relevant information that resonates with their search intent.
  3. Audience metrics: Track and analyze user behavior to refine content based on how different audience segments interact with your pages.

Enhancing collaboration for better results

Employ collaboration tools within Instapage to improve the efficiency of page creation. This ensures that changes can be made in real time and feedback can be gathered effortlessly.

  1. Instant feedback: Collect insights from your team as they navigate through the page development process.
  2. Real-time edits: Make immediate changes during discussions to ensure everyone is on the same page.
  3. Secure sharing: Safely send pages to clients or stakeholders for reviews without risking your content.

By adopting these strategies, Instapage users can build dynamic, high-converting landing pages that drive results across various marketing campaigns.

Ready to get started with your landing pages? Sign up for Instapage today and unlock the potential of your digital marketing campaigns!

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