Create light user-generated content site from scratch using our lead-focused templates

Drive more leads with Instapage light user-generated content site template built to maximize conversions. Easy customization - no designer or coding skills needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to leveraging Instapage for superior landing pages

Creating high-converting landing pages is crucial for digital marketing success. Instapage empowers marketers to build optimized pages efficiently using robust templates and powerful collaboration tools, making it a preferred choice across various sectors, including business services, education, and tech.

Understanding landing pages and their importance

Landing pages are dedicated web pages designed to drive traffic toward a specific action, such as sign-ups or purchases. Utilizing Instapage allows you to create customized pages without any coding knowledge. By incorporating high-converting layouts, you can significantly enhance your campaign's performance.

  1. Landing pages streamline conversion: Focus on a single goal to boost conversion rates.
  2. A/B testing capabilities: Instapage offers built-in A/B testing to refine your pages continuously.
  3. Heatmaps for behavior insights: Gain understanding of how users interact on your page.

Step 1: Choosing the right template

Start by selecting from Instapage's library of over 100 high-converting templates. These templates are tailored for various marketing needs, ensuring you're equipped to meet the demands of your audience.

  1. Select a template aligned with your campaign goals: This ensures clarity in messaging.
  2. Use customizable elements for personalization: Tailor the template to reflect your branding.
  3. Ensure mobile responsiveness: Most users access content via mobile, so adapt your design accordingly.

Step 2: Optimize your landing page with A/B testing

Leverage Instapage's powerful optimization tools to refine your landing page. Use A/B testing to compare different layouts, headlines, or CTAs and determine what resonates best with your audience.

  1. Test different headlines: Small changes can make a significant impact on engagement.
  2. Experiment with CTA positioning: The placement of a call-to-action can influence user behavior.
  3. Use analytics to measure effectiveness: Track conversions and optimize based on performance.

Step 3: Collaborate effectively with your team

Utilize Instapage’s collaboration tools to streamline feedback and edits. Engage with your marketing team in real-time, enhancing the production process of your landing pages.

  1. Provide instant feedback: Use comments to communicate directly on the landing page.
  2. Allow real-time edits: Make adjustments collaboratively during your discussions.
  3. Share pages securely: Involve stakeholders without compromising on security.

By following these steps, marketers can significantly enhance their landing page effectiveness. Use Instapage to streamline your process and optimize your campaigns efficiently.

Ready to elevate your marketing? Start your Instapage journey today and transform your campaigns into conversion powerhouses.

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