Select your custom lead capture page template for research labs

Build your landing pages easily with lead capture page template for research labs. Discover more tools for digital marketing and improve your conversions.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
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Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Your ultimate guide to creating a lead capture page template for research labs

Creating an effective lead capture page template is crucial for research labs aiming to streamline their visitor acquisition process. With Instapage's powerful landing page and CRO platform, marketers can leverage high-converting templates designed specifically for their unique needs. This guide provides a step-by-step approach to crafting a lead capture page that not only attracts potential leads but also drives conversions, ensuring your research lab stands out.

Understanding the basics of lead capture pages

A lead capture page serves as the first touchpoint with your audience, designed specifically to encourage visitors to provide their information in exchange for valuable content or services. Ensuring your lead capture page is well-optimized is key to improving your conversion rate. Instapage offers over 100 customizable templates, allowing your research lab to create pages tailored to your audience's needs. For effective lead generation, consider the following elements:

  1. Compelling headlines: Catch attention with persuasive titles that clearly state the value of your offer.
  2. Clear calls-to-action (CTAs): Use visible and direct CTAs that guide users toward taking action, such as 'Download Now' or 'Sign Up'.
  3. Engaging visuals: Support your messaging with high-quality images or videos that resonate with your audience's interests.

Step 1: Designing your lead capture page

Begin by utilizing Instapage’s library of over 100 templates. Choose a template that aligns well with the goals of your research lab. It’s essential to customize elements such as colors, fonts, and images to reflect your brand identity.

Step 2: Crafting a compelling offer

Your offer should be attractive enough to entice visitors to exchange their information. This can be a downloadable research paper, a free consultation, or access to exclusive webinars. Ensure your offer is clear through a well-structured bulleted list of benefits:

  1. Enhanced credibility: Providing valuable content positions your lab as an authority in your field.
  2. Increased engagement: Well-crafted offers encourage interaction, increasing the chances of conversion.
  3. Data collection: Capturing lead information expands your database for future outreach.

Step 3: Optimization for conversions

After designing and crafting your offer, it’s crucial to optimize your landing page for conversions. Use Instapage’s built-in A/B testing and heatmap features to analyze user behavior and identify areas for improvement.

  1. A/B testing variations: Experiment with different headlines, CTAs, and layouts to determine which version yields the highest conversion rates.
  2. Incorporate analytics: Utilize the analytics dashboard to track performance, monitor key metrics, and make data-driven decisions to enhance your lead capture efforts.
  3. Customize for user experience: Tailor content to specific audience segments using dynamic text replacement, ensuring the message resonates with diverse visitor profiles.

In conclusion, crafting an effective lead capture page template for research labs involves thoughtful design, persuasive offers, and continual optimization. By leveraging Instapage’s powerful tools, your lab can significantly enhance its lead generation efforts and ultimately drive higher ROI.

Are you ready to transform your lead capture process? Sign up for Instapage today and take the first step in maximizing your research lab’s potential.

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