Create your lead capture page template for gig-based businesses

Expand your reach with an easily customizable lead capture page template for gig-based businesses. Create landing pages with no design software needed.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Create a lead capture page template for gig-based businesses

Effective lead capture is fundamental for the success of gig-based businesses, and Instapage offers targeted landing page templates that simplify this process. With a comprehensive array of tools designed for high conversion rates, Instapage empowers marketers to seamlessly attract leads. This guide will walk you through the steps to create an impactful lead capture page utilizing our advanced features.

Understanding the importance of a lead capture page

A lead capture page serves as a virtual storefront, where potential customers first interact with your gig-based service. It’s crucial that these pages are optimized not just for aesthetics, but also for functionality. Here’s why a high-converting lead capture page matters:

  1. It serves as an essential touchpoint to collect customer information.
  2. A well-designed page increases the likelihood of capturing leads by employing effective calls-to-action.
  3. By personalizing the user experience, you can cater to the specific needs of potential clients.

Step 1: Choose the right template

Start by selecting a template that resonates with your brand’s identity and appeals to your target audience. Here are some actionable steps:

  1. Explore Instapage’s library of over 100 templates that are designed for conversions.
  2. Select templates that reflect your gig economy niche, such as freelance services or consultancy.
  3. Make sure the visuals align with your marketing campaign to maintain brand consistency.

Step 2: Customize your landing page

Customization is key to ensuring your lead capture page speaks directly to your audience. You can enhance engagement by employing these strategies:

  1. Utilize dynamic text replacement for personalized visitor experiences.
  2. Incorporate compelling copy that addresses potential customers' pain points.
  3. Add lead generation elements such as forms and buttons that are prominently displayed.

Step 3: Optimize for conversions

Optimization involves using data-driven insights to fine-tune your landing pages. Focus on these elements:

  1. Run A/B tests to determine which copy or design resonates better with users.
  2. Use heatmaps to analyze where users are clicking and how they navigate.
  3. Regularly assess performance through Instapage’s analytics dashboard to make informed adjustments.

Each step in creating your lead capture page is essential for maximizing engagement and conversion rates. Optimizing these aspects will help you connect effectively with potential leads.

Ready to enhance your lead capture strategy? Start using Instapage today to build high-converting landing pages designed specifically for gig-based businesses.

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