Utilize Instapage's knowledge base template optimized for Epic for maximum efficiency
Get high conversion rates with our Epic-optimized knowledge base template. Created for marketers to build great SEO-optimized landing pages with ease!

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
A step-by-step guide to mastering Instapage for optimal landing pages
Instapage provides the most comprehensive landing page and CRO platform available. With its powerful capabilities, marketers can effectively accelerate and optimize their campaigns while maximizing their ROI. This guide will walk you through how to leverage Instapage to create high-converting landing pages tailored to your audience's needs.
Understanding Instapage: The All-in-One Solution
Instapage stands out as a versatile platform designed for marketers across various industries like business services, tech, and education. With over 100 high-converting templates and intuitive design tools, you can create tailored landing pages that resonate with your audience without the need for coding skills.
- Access to 100+ ready-to-use templates: These templates are engineered for conversions, streamlining your page creation process.
- Built-in lead generation elements: Instapage provides pre-built lead forms, ensuring that you can capture leads immediately.
- Intuitive drag-and-drop functionality: Quickly arrange design elements with ease, reducing your time to launch.
Step 1: Setting Up Your Landing Page
Building your landing page begins with selecting a template that aligns with your campaign goals. Choose a layout designed for your specific audience segment, as this can significantly impact your conversion rates. Use the drag-and-drop builder to add elements and personalize your content.
Step 2: Optimizing for Conversion
Optimization is key to ensuring high conversion rates on your landing pages. Utilize the built-in experimentation features of Instapage to conduct A/B tests and monitor visitor behavior through heatmaps.
- A/B Testing: Run split tests on headlines, layouts, and calls-to-action to understand what resonates best with your audience.
- Analytics dashboard: Track engagement metrics and conversion rates effectively with detailed analytics tools.
- Heatmaps: Visualize where users click, scroll, and linger to enhance user experience and page performance.
Step 3: Personalizing the User Experience
Personalization drives engagement. With Instapage, you can dynamically adjust content based on user behavior and preferences. Use features like dynamic text replacement and AdMaps to create tailored experiences for distinct audience segments.
- Dynamic Text Replacement: Automatically alter text based on user data for tailored messaging.
- AdMaps: Connect specific ads to landing pages for a cohesive marketing strategy.
- Audience-level tracking: Evaluate how different groups interact with your pages to refine your approach.
After implementing these steps, you'll be equipped to effectively use Instapage for maximizing your landing page performance.
Ready to accelerate your marketing campaigns? Start building and optimizing your landing pages with Instapage today to see tangible results.
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