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Supercharge your forgot password page with jQuery for outstanding performance! Learn more today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to Instapage's powerful landing page and CRO platform

In digital marketing, having an effective landing page is crucial for capturing leads and driving conversions. Instapage offers an exceptional platform that allows marketers to easily create high-converting landing pages at scale. With over 100 customizable templates and intuitive design tools, designers can hit the ground running without the need for coding expertise.

Understanding Instapage's value in marketing campaigns

Instapage stands apart as an all-in-one landing page and conversion rate optimization (CRO) platform designed for marketers in various sectors like tech, education, and financial services. Marketers can boost their campaigns' ROI by leveraging tools that help in personalizing user experiences and optimizing page performances.

  1. Instant accessibility: Instapage provides ready-to-use sitemaps and templates for marketers, which speeds up the campaign launch process significantly.
  2. High conversion rates: By utilizing detailed analytics and optimization tools, marketers can fine-tune their pages to achieve higher conversion rates.
  3. Collaboration features: Instapage facilitates teamwork with its collaboration capabilities, allowing instant feedback and real-time edits to enhance efficiency.

Creating high-converting landing pages on Instapage

Building a landing page on Instapage is a streamlined process thanks to its user-friendly interface. Here are some key steps:

  1. Choose a template: With over 100 conversion-focused layouts available, marketers can select a template that aligns with their campaign goals.
  2. Customize your message: Use dynamic text replacement to deliver content that resonates with specific audiences, enhancing personalization.
  3. Utilize Instablocks: These are reusable content blocks that can speed up the designing process by allowing marketers to adapt proven designs easily.

Optimizing landing pages for maximum engagement

Once your landing page is live, continuous optimization is essential. Instapage provides robust features for this:

  1. A/B testing: Conduct experiments to compare different page variants, allowing for informed decisions on what resonates best with the audience.
  2. Heatmaps: Use these visual tools to observe user behavior on your pages, identifying sections that capture attention and areas needing improvement.
  3. Analytics dashboard: Monitor your landing page performance in real-time, enabling swift adjustments based on data-driven insights.

By utilizing these optimization features, marketers can ensure their landing pages not only attract visitors but also convert them effectively.

In conclusion, Instapage empowers marketers by providing a powerful toolkit for building, optimizing, and personalizing landing pages, ultimately maximizing their ROI.

Ready to elevate your digital campaigns? Get started with Instapage today and transform your lead generation strategy!

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