Utilize our Javascript-optimized templates to deliver a consistent and engaging user experience every time

Leverage our intuitive page builder and high-converting Javascript optimized user-generated content site template.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to optimizing your landing pages with Instapage

Instapage is the most powerful landing page and conversion rate optimization (CRO) platform, designed to help marketers in business services, tech, education, and finance accelerate their marketing campaigns. With its user-friendly tools and robust features, you can create high-converting landing pages that maximize your ROI without needing any coding expertise.

Understanding the core features of Instapage

Instapage offers a plethora of features aimed at streamlining the landing page creation process. Whether you are part of a large marketing team or a small business, the platform provides everything you need. Key components include:

  1. Access to over 100 conversion-focused templates that let you start creating within minutes.
  2. A flexible page builder that allows for easy customization without technical knowledge.
  3. In-built optimization tools to conduct A/B tests and analyze performance through heatmaps.

Creating your first landing page

To get started with your first landing page on Instapage, follow these steps:

  1. Select a template: Choose from over 100 high-converting templates that suit your campaign needs.
  2. Customize your page: Use the intuitive drag-and-drop builder to add elements like images, forms, and text.
  3. Publish and integrate: Once satisfied, publish your page and integrate it with your existing marketing tools.

Optimizing landing pages for better conversion rates

After launching your landing page, it's essential to optimize it for maximum performance. Here’s how:

  1. Utilize A/B testing: Experiment with different headlines, images, and CTAs to see what resonates best with your audience.
  2. Leverage detailed analytics: Use Instapage's dashboard to track user behavior and adjust your strategy accordingly.
  3. Incorporate personalized experiences: Use dynamic text replacement and AdMaps to tailor your content to specific audiences.

Following these guidelines can greatly enhance the effectiveness of your landing pages and drive conversions.

In conclusion, Instapage empowers marketers by providing powerful tools that enhance landing page creation and CRO, enabling you to scale your campaigns effectively.

Ready to maximize your marketing ROI? Sign up for Instapage today and transform your landing pages.

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