Bring your ideas to life with Instapage's informative testimonials page template

Unleash your creativity with the informative testimonials page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to maximizing ROI with Instapage landing page and CRO platform

Maximizing the return on investment (ROI) from your digital marketing campaigns is crucial in today’s competitive landscape. Instapage's robust features are designed to help marketers in Business Services, Marketing and Advertising, Tech/SaaS, Education, Energy & Utilities, Financial Services, Government, and Insurance to accelerate and optimize their campaigns seamlessly. Here’s a comprehensive guide on utilizing Instapage effectively for your landing pages and conversion rate optimization (CRO).

Understanding the basics of Instapage

Instapage stands out as a versatile all-in-one landing page and CRO platform that offers marketers extensive tools to create high-converting landing pages. The platform eliminates the need for coding or developer assistance, allowing you to launch professional-grade pages rapidly. With over 100 customizable templates and lead generation elements available at your fingertips, you can engage potential customers effectively without starting from scratch.

  1. Easy page creation: Drag-and-drop functionality simplifies the design process, empowering users to create stunning pages effortlessly.
  2. Conversion-focused templates: Choose from a library of templates tailored for various verticals to enhance the chances of lead conversion.
  3. Built-in lead gen tools: Utilize forms and call-to-action elements embedded into your pages to drive lead capture seamlessly.

Step 1: Create your landing page

Getting started with Instapage is straightforward. Leverage high-converting templates tailored to your industry to create a landing page that meets your business needs. Begin by selecting a template and customizing it to align with your brand's voice and message.

  1. Choose a template: Browse through Instapage's extensive library and select a design that suits your campaign goals.
  2. Customize content: Edit copy and images to resonate with your target audience while incorporating relevant keywords to enhance SEO.
  3. Set up lead generation: Embed forms and other lead capture elements directly into your landing page to boost conversion rates.

Step 2: Optimize your landing page

Optimization is vital for enhancing the performance of your landing pages. Instapage's built-in experimentation features allow you to test and refine your landing pages effectively.

  1. A/B testing: Experiment with different headlines, images, and descriptions to identify what resonates best with your audience.
  2. Heatmaps: Analyze user behavior on your landing pages to understand where visitors click and how they interact.
  3. Analytics dashboard: Use the metrics provided to evaluate performance and make data-driven decisions to refine your campaigns.

Step 3: Personalize your campaigns

Personalization plays a significant role in increasing conversions. Instapage lets you customize the landing experience based on different audience segments, ensuring that every visitor receives relevant information.

  1. Dynamic text replacement: Craft content that speaks directly to different target audiences based on their search terms.
  2. AdMaps: Align paid ads with corresponding landing pages to create a seamless logical flow for users.
  3. Audience-level tracking: Evaluate the performance of personalized content through detailed audience metrics.

By following these steps, you can leverage Instapage to its full potential, accelerating your landing pages’ performance and optimizing for maximum ROI in your marketing campaigns.

Ready to transform your digital marketing strategy? Sign up for Instapage and start creating high-converting landing pages today!

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