Use the indigo digital gallery template to enhance your brand’s visual identity and attract more visitors

Engage more visitors with our indigo digital gallery template, designed for both beauty and conversion, and perfect for any industry.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A powerful guide to optimizing your landing pages with instapage

In the competitive landscape of digital marketing, leveraging a robust landing page and CRO platform like Instapage can significantly elevate your campaign performance. With its extensive suite of tools and features, marketers can streamline their processes and maximize ROI effectively. This guide will walk you through the essential steps to create high-converting landing pages using Instapage, tailored specifically for your audience in sectors such as business services, marketing, tech, and education.

Understanding the value of instapage for your landing pages

Before diving into the step-by-step approach, it’s crucial to recognize the tremendous value Instapage brings to landing page creation and optimization. As an all-in-one platform that enables flexibility and ease of use, Instapage empowers marketers to create high-performing pages without any coding skills. Its pre-built templates and sophisticated optimization tools pave the way towards a more efficient campaign execution strategy.

  1. Pre-built templates: Access over 100 customizable templates designed for high conversion rates, allowing quick deployment of attractive landing pages.
  2. Optimization features: In-built A/B testing and heat mapping tools help you analyze visitor behavior and improve page performance based on data-driven insights.
  3. Collaboration tools: Extensive collaborative features facilitate real-time feedback and editing, enabling seamless teamwork regardless of team size.

Step 1: Choosing the right template

Choosing the appropriate template is fundamental when constructing your landing page. Instapage provides a library filled with conversion-optimized templates, making it easier to start your design process.

  1. Select a template that aligns with your campaign goal: Ensure that the layout resonates with your target audience's preferences.
  2. Customize for brand consistency: Tailor colors, fonts, and images in the chosen template to maintain uniformity with your brand identity.
  3. Utilize lead generation elements: Incorporate forms and call-to-action buttons effectively to enhance lead capture capabilities.

Step 2: Dynamic personalization for audience engagement

Next, focus on delivering personalized content that resonates with each unique audience segment. Instapage's personalization features enable you to tailor experiences that engage visitors on an individual level.

  1. Dynamic text replacement: Adjust content dynamically according to the audience data to ensure relevance and contextual engagement.
  2. AdMaps: Align specific ads to their corresponding pages to ensure a cohesive experience that captivates the audience.
  3. Data tracking: Use tracking metrics efficiently to analyze audience interactions and preferences, fostering better engagement.

Step 3: A/B testing and continuous optimization

Finally, embrace a culture of continuous optimization by employing A/B testing and analytical insights.

  1. Regularly test elements: Experiment with different headlines, images, or CTA placements to ascertain which variants yield the highest conversions.
  2. Analyze heatmaps: Leverage heatmapping to visualize where visitors click, scrolling behavior, and engagement metrics to guide further improvements.
  3. Iterate based on data: Use the insights garnered from analytics to refine your landing pages, fostering an ongoing cycle of enhancements.

Using these structured steps, marketers can enrich their landing page strategies while leveraging Instapage’s user-friendly interface and powerful capabilities.

Ready to supercharge your campaigns? Explore Instapage now and witness the transformational potential for your landing pages.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results