Get a starting point with the HTML5 optimized upcoming events page template

Supercharge your upcoming events page with HTML5 for outstanding performance! Learn more today.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Maximize Your Campaigns with Instapage: Your Comprehensive Guide

Creating high-converting landing pages is essential for marketers aiming to boost ROI on their digital campaigns. Instapage offers a robust platform tailored for optimizing conversion rates and rapidly enhancing your marketing efforts. With its expansive collection of templates and lead generation elements, marketers in diverse verticals such as education, financial services, and tech can efficiently utilize Instapage to capture leads.

Getting Started with Instapage

This section will guide you through the initial steps in leveraging Instapage's capabilities. First, sign up for an account on the Instapage website and select a template that aligns with your campaign goals. If you're unsure, start with a high-converting template designed for specific industries like business services or government, as these are tailored to attract conversion.

  1. Choose a template: Start with over 100 options that are ready for immediate customization.
  2. Familiarize yourself with the drag-and-drop editor: This intuitive tool allows non-developers to create professional-looking landing pages effortlessly.
  3. Utilize lead gen elements: Access pre-built forms and call-to-action buttons to enhance your lead capture capabilities.

Optimization Techniques for Higher Conversions

Optimizing your landing pages is crucial for maximizing success. Instapage provides built-in A/B testing and detailed heatmaps that allow you to understand how users interact with your pages. Through these tools, marketers can make informed decisions to enhance user experience and drive more conversions.

  1. Employ A/B testing: Regularly test different elements to find out what works best for your audience.
  2. Analyze heatmaps: Discover where users spend the most time on your pages to optimize content placement.
  3. Review performance analytics: Use the analytics dashboard to assess conversions and adjust strategies accordingly.

Personalization Strategies for Targeted Marketing

Personalizing content is key to creating compelling user experiences. With Instapage's dynamic text replacement and AdMaps, you can tailor messaging to specific audience segments. This dynamic approach not only enhances engagement but improves overall conversion rates.

  1. Dynamic Text Replacement: Automatically modify text on your landing pages based on the user’s ad interaction.
  2. AdMaps: Align specific ads to tailored landing pages focused on your audience's unique needs.
  3. Metrics Tracking: Leverage detailed analytics to gauge audience behavior and refine targeting.

By following these steps, you can effectively utilize Instapage to accelerate your marketing campaigns.

In conclusion, Instapage provides a powerful set of tools for marketers across various sectors to create effective landing pages and optimize conversion rates. With its commitment to user experience and performance, Instapage stands out as a leader in the CRO space.

Start your journey with Instapage today, and transform your marketing efforts into a conversion machine! Sign up now and experience the power of optimal landing page design.

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results