HTML5 optimized splash page templates for every professional

Make the most with HTML5 optimized splash page templates. Drive your success today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Mastering the art of digital marketing with Instapage landing pages

In today's highly competitive marketplace, leveraging the full potential of landing pages is crucial for marketers aiming to drive conversions. With Instapage's powerful landing page and CRO platform, achieving higher ROI, optimizing your campaigns, and scaling your efforts is easier than ever. This guide will walk you through the essential steps to maximize your success using Instapage.

Designing your first landing page

Creating an effective landing page is the first step in launching a successful marketing campaign. Using Instapage, you can easily choose from over 100 ready-to-use templates tailored for high conversion rates, ensuring you make a striking first impression.

  1. Select a template that aligns with your campaign goals: Choose from various designs optimized for different verticals like Tech/SaaS or Education.
  2. Customize your pages using drag-and-drop functionality: Instapage's intuitive builder allows marketers of all skill levels to personalize their landing pages without any coding required.
  3. Incorporate lead generation elements: Use pre-built forms and calls to action that fit naturally into your page's layout to capture visitor information.

Optimizing your landing page for conversions

Once your landing page is designed, focus on optimizing it for maximum conversions. Instapage offers built-in features that allow you to track key performance metrics and experiment with different elements to enhance effectiveness.

  1. Conduct A/B testing: Experiment with variations of your page's headlines, images, and calls to action to determine what resonates best with your audience.
  2. Utilize heatmaps: Gain insights into on-page behavior and adjust your design based on where users click and scroll most frequently.
  3. Analyze results with comprehensive analytics dashboards: Monitor the performance of your landing pages in real-time to make data-driven decisions.

Personalizing user experiences

Providing a tailored experience for visitors leads to higher engagement and conversion rates. Instapage allows you to personalize content dynamically, which increases the relevance of your pages for different audiences.

  1. Implement dynamic text replacement: Automatically change text on your landing pages to match the keywords used in ads, ensuring a cohesive message.
  2. Align ads with specific landing pages using AdMaps: This ensures users have a consistent experience from click to conversion.
  3. Track audience-specific metrics: Gain insights into how different segments of your market interact with your content for more targeted marketing.

With these steps in mind, you can confidently harness the power of Instapage to elevate your digital marketing campaigns.

In conclusion, by following this guide and utilizing the features that Instapage offers, you'll be equipped to create, optimize, and scale landing pages that significantly boost your marketing ROI.

Ready to transform your marketing strategies? Start your journey with Instapage today and unlock a world of possibilities!

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