Get a starting point with the HTML5 optimized sales funnel page template

Supercharge your sales funnel page with HTML5 for outstanding performance! Learn more today.

Get pre-built
Hello fresh
Honey
Zendesk
Vimeo
Garthner
Master class
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build blank marketing funnel

Card icon

Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

Card icon

Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

Card icon

AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

Card icon

500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

Card icon

Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

Card icon

Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

Card icon

Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build blank sales funnel template

How to design landing pages in 5 minutes

Frequently asked questions about marketing funnel blank

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Blank funnel template: Your ultimate how-to guide

Instapage is increasingly recognized as a powerful platform for creating optimized landing pages that significantly enhance your digital marketing campaigns. With the shift toward more personalized marketing strategies, understanding how to effectively leverage Instapage’s features can dramatically boost your conversion rates and maximize your ROI. This guide outlines a comprehensive approach to building high-converting landing pages using Instapage, focusing on marketers in sectors like business services, tech, and education.

Choosing the right template

When starting with Instapage, your first step is selecting a template that resonates with your target audience's needs. Instapage offers over 100 professionally designed templates that are proven to convert.

  1. 100+ optimized templates for various industries: These templates cater to the specific needs of various fields from tech to education, ensuring relevancy and effectiveness.
  2. Mobile responsiveness: Every template is optimized for mobile viewing, engaging users on all devices.
  3. Customization options: Templates allow for personalization with your brand elements, ensuring a cohesive look across campaigns.

Utilizing dynamic content and personalization

Once you've chosen a template, the next step involves applying dynamic content tailored to your audience. Instapage’s dynamic text replacement feature allows for the integration of personalized messages that resonate with different user segments.

  1. Audience-specific messaging: Tailor headlines and calls to action based on visitor data, enhancing engagement.
  2. Location-based text: Customize content based on geographic data to create localized experiences.
  3. A/B testing: Use Instapage’s A/B testing features to compare how different content variations perform.

Optimizing for conversions

With your template set and content personalized, the next critical phase involves optimization for conversions. Instapage provides powerful tools like detailed heatmaps and analytics to fine-tune your pages.

  1. Heatmap analysis: Understand how users interact with your page, allowing adjustments based on actual behavior.
  2. Analytics dashboard: Track key performance indicators (KPIs) to gauge success and identify areas for improvement.
  3. A/B testing of elements: Test different elements like images, CTAs, and copy to identify the most effective combinations.

By carefully selecting templates, leveraging personalized content, and focusing on optimization, marketers can harness Instapage’s powerful features to elevate their landing pages and achieve notable increases in ROI.

In summary, combining Instapage’s capabilities with a strategic approach to landing page creation allows marketers to maximize their digital marketing efforts effectively. The tools available ensure that even teams with limited resources can produce high-quality results.

Ready to transform your landing pages? Start your journey with Instapage today and discover the impact of optimized design on your marketing success.

People also ask about funnel page template

Ready to skyrocket conversions?

Supercharge your ad campaigns with high-performing landing pages

Get started
Build landing pages that get results Build landing pages that get results Build landing pages that get results