Get a starting point with the HTML5 optimized order history page template

Supercharge your order history page with HTML5 for outstanding performance! Learn more today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide for mastering Instapage for landing pages and conversion rate optimization

With Instapage as your landing page and conversion rate optimization (CRO) platform, you can significantly enhance the effectiveness of your digital marketing campaigns. In this guide, we will walk you through the essential steps to accelerate, optimize, and maximize your return on investment (ROI) in the USA's competitive market.

Understanding the power of Instapage

Instapage stands out in the digital marketing landscape, providing marketers with a comprehensive toolkit designed to create high-converting landing pages. The platform's user-friendly interface along with over 100 ready-to-use templates ensures you can quickly launch tailored experiences to target audiences across various sectors.

  1. Templates: Utilize expertly designed landing page templates to save time and ensure aesthetic appeal.
  2. Optimization Tools: Leverage built-in heatmaps and A/B testing features to improve page performance.
  3. Personalization: Create dynamic experiences using text replacement to cater to different audience segments.

Step 1: Create your landing page

Begin by selecting a template that aligns with your campaign goals. Use the intuitive drag-and-drop builder to customize elements, ensuring your landing page effectively captures leads. Consider these key aspects:

  1. Clear Call-to-Action (CTA): Ensure your CTA is prominent and encourages user engagement.
  2. Mobile Optimization: Check that your landing page design is responsive and appears well on mobile devices.
  3. Load Speed: Optimize images and scripts to enhance loading times, critical for reducing bounce rates.

Step 2: Optimize for conversions

Once your landing page is live, focus on optimization for maximum conversions. Instapage's A/B testing feature allows you to test different variations.

  1. Experiment with CTAs: Test different phrases and designs to see what resonates best with your audience.
  2. Analyze Visitor Behavior: Use the heatmap functionality to understand how users navigate your page.
  3. Adjust Elements: Modify images, headlines, and content based on performance metrics.

Step 3: Collaborate and refine

Collaboration is key. Use Instapage’s features to gather feedback from your team or stakeholders. This real-time collaboration allows for immediate edits and suggestions, streamlining the review process.

In summary, leveraging Instapage can transform your landing page strategy. This platform not only facilitates easy page creation but also incorporates critical optimization tools to ensure high conversion rates.

Ready to elevate your digital marketing campaigns with Instapage? Sign up today and discover how easy it is to create landing pages that convert.

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