Get a starting point with the HTML5 optimized features page template

Supercharge your features page with HTML5 for outstanding performance! Learn more today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Elevate your marketing with Instapage's all-in-one landing page and CRO platform

Instapage empowers marketers across various sectors to create high-converting landing pages that maximize ROI and accelerate digital marketing campaigns. With its intuitive interface and powerful optimization tools, Instapage is an essential resource for businesses aiming to capture leads effectively.

Why choose Instapage for your landing pages?

Instapage offers an extensive library of over 100 high-converting templates specifically designed for industries such as marketing, education, and financial services. These templates ensure that you can start capturing leads quickly without worrying about design or functionality.

  1. User-friendly interface: Instapage allows users with no prior coding experience to build landing pages seamlessly.
  2. Fast deployment: With pre-built elements, marketers can launch pages in minutes, streamlining the lead capture process.
  3. A/B Testing capabilities: Built-in tools for conducting A/B tests help optimize landing page performance based on consumer behavior.

Personalization for targeted audiences

Tailoring content to meet the needs of specific demographics can significantly enhance engagement. Instapage allows for dynamic text replacement, ensuring that your message resonates with each visitor.

  1. AdMaps: Align your ads dynamically with corresponding pages to improve user experience.
  2. Analytics: Track user interactions across different segments to identify and optimize your strategies.
  3. Custom audience metrics: Gain insights into how each audience segment interacts with your landing pages.

Collaboration tools to expedite production

Instapage facilitates real-time collaboration between teams, making it easier to gather feedback and implement necessary changes quickly.

  1. Instant feedback options: Team members can leave comments directly on the pages, ensuring clear communication.
  2. Real-time edits: Changes can be made on the spot, which speeds up the review and approval process.
  3. Secure sharing: Pages can be safely shared with clients or stakeholders for external feedback.

The combination of these features positions Instapage as the go-to platform for marketers looking to optimize their landing pages easily and efficiently.

Whether you're in tech, education, or finance, leveraging Instapage can elevate your digital campaigns significantly.

Ready to transform your landing pages? Start using Instapage today and see the difference it can make in your conversion rates!

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