Utilize our HTML5-optimized templates to deliver a consistent and engaging user experience every time

Leverage our intuitive page builder and high-converting HTML5 optimized brochure website template.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to maximising ROI with Instapage landing pages

Effective digital marketing campaigns hinge on high-converting landing pages. Instapage is the most powerful landing page and conversion rate optimization (CRO) platform that equips marketers with the necessary tools to orchestrate impactful campaigns. Whether you're in tech, education, or financial services, the platform simplifies page creation, optimization, and personalization, allowing teams to maximize ROI effortlessly.

Understanding landing page fundamentals

To achieve high conversion rates, it’s crucial to understand the fundamentals of landing pages. An appealing and well-structured landing page draws visitors in and keeps them engaged. With over 100 conversion-focused templates at your disposal within Instapage, you can design pages tailored to your audience’s needs without needing coding skills. Let’s explore how to utilize these templates effectively.

  1. Identify your target audience: Tailor your messaging to resonate with specific verticals such as Business Services or Government.
  2. Choose the right template: Use Instapage's library to find a template that aligns with your campaign goals.
  3. Utilize lead generation elements: Incorporate forms, call-to-action buttons, and testimonials to build trust.

Creating your landing page

Using Instapage’s intuitive builder simplifies the creation of your landing page. Here’s how you can start:

  1. Select a template: Pick from high-performing designs suited to your campaign theme.
  2. Customize elements: Modify text, images, and colors to match your branding.
  3. Add Instablocks: Reuse existing components to maintain consistency across pages.

Optimizing for higher conversions

Optimization is key to ensuring your landing page effectively converts visitors. Leverage built-in tools for performance enhancement. Consider these essential steps:

  1. Utilize A/B testing: Experiment with different headlines, images, and CTAs to identify what resonates best.
  2. Analyze heatmaps: Gain insights into visitor behavior to adjust your page layout and content.
  3. Monitor analytics: Use the dashboard to assess conversion rates and other vital metrics.

By applying these strategies, you can develop landing pages that not only attract visitors but also convert them into customers. Instapage empowers marketers to realize their campaign ambitions with effective CRO tools.

In conclusion, leveraging the full capabilities of Instapage will help you create optimized landing pages to improve your conversion rates and drive ROI. Start building your high-converting landing pages today.

Ready to elevate your marketing campaigns? Sign up for Instapage today and access the tools you need to succeed!

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