Boost your communication with HTML page templates using interactive benchmark poll

Use HTML page templates with interactive benchmark poll and make your communications easy and transparent. Try our solution today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build what is a benchmark poll

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build benchmark polls

How to design landing pages in 5 minutes

Frequently asked questions about benchmark tracking polls

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Benchmark template free: Your ultimate how-to guide

Effective landing pages are crucial for maximizing the ROI of your digital marketing campaigns. Instapage offers an all-in-one platform that simplifies the landing page creation process, enabling marketers to accelerate their campaigns efficiently. With intuitive features and a vast library of templates, you can create high-converting landing pages with ease.

Understanding the benefits of Instapage

Instapage stands out with its unique value proposition, giving marketers access to over 100 high-converting templates. These templates are specifically designed to improve lead generation and conversion rates. The platform empowers businesses in various sectors, including education, tech, and financial services, making it versatile for different marketing strategies.

  1. User-friendly interface: Instapage allows anyone to create stunning landing pages without any coding skills required, making it accessible for all marketers.
  2. Optimization tools: Utilize built-in features like A/B testing and heatmaps to refine your pages and boost conversion rates based on real user behavior.
  3. Personalization: Deliver customized experiences tailored to specific audience segments using dynamic text replacement and AdMaps.

Step 1: Choose a high-converting template

Select a template that aligns with your campaign objectives and brand identity. Instapage provides various templates specializing in different conversion goals.

Step 2: Customize your landing page

Engage visitors by personalizing the content of your landing page. Here are key aspects to modify:

  1. Headlines: Create compelling headlines that resonate with your audience's needs and interests.
  2. Visual elements: Use high-quality images and videos that reflect your brand, enhancing user experience.
  3. Call-to-action (CTA): Ensure your CTA buttons are strategically placed and clearly state the desired action.

Step 3: Optimize and test your page

Before launching, it's crucial to optimize your landing page for performance. Conduct A/B testing to determine which elements perform best. Use heatmaps to analyze visitor interaction.

  1. Performance metrics: Track key performance indicators (KPIs) to gauge the effectiveness of your landing page.
  2. User feedback: Incorporate insights from users to improve design and functionality.
  3. Iterative improvements: Regularly refine your landing page based on data to enhance overall performance.

By following these steps, you can create impactful landing pages that drive results and optimize your marketing strategies.

Ready to maximize your return on investment with Instapage? Start creating your high-converting landing pages today and watch your digital marketing efforts flourish!

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