Get HTML page templates compatible with BigCommerce

Boost your marketing strategy with HTML page templates compatible with BigCommerce. Increase your traffic without compromising your design quality.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build bigcommerce templates free download

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build bigcommerce custom theme

How to design landing pages in 5 minutes

Frequently asked questions about custom bigcommerce templates

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A step-by-step guide to mastering landing page creation with Instapage

Instapage stands out as the most powerful landing page and CRO platform, designed to empower marketers in the USA to accelerate, optimize, scale, and maximize ROI on their digital marketing campaigns. This guide will provide a step-by-step approach to harnessing the full potential of Instapage for creating high-converting landing pages that resonate with your audience in sectors like business services, education, and financial services.

Understanding the fundamentals of landing pages

Landing pages are critical components of effective digital marketing strategies, serving as dedicated destinations to drive targeted traffic towards conversions. An effective landing page should clearly communicate the value proposition and have a strong call-to-action, directing visitors to take the desired action. Instapage enables marketers to utilize over 100 conversion-focused templates, making the page creation process seamless and intuitive.

  1. Clear value proposition: Highlight what sets your offering apart.
  2. Compelling visuals: Use high-quality images and videos to engage users.
  3. Strong call-to-action: Make it evident what action the visitor should take next.

Utilizing Instapage's powerful templates and lead generation elements

With Instapage, you gain access to a vast library of pre-designed templates and lead generation elements that simplify the process of creating landing pages. This allows marketers of all skill levels to build pages without the need for coding or design expertise.

  1. 100+ high-converting templates: Choose from tailored designs for various industries.
  2. Pre-built lead generation elements: Implement forms, pop-ups, and CTAs effortlessly.
  3. Intuitive page builder: Drag-and-drop functionality for easy customization.

Optimizing landing pages for maximum conversions

To ensure that your landing pages perform at their best, Instapage offers robust optimization tools. Marketers can establish A/B testing scenarios and analyze detailed heatmaps to understand user behavior, thus refining their pages based on real data.

  1. A/B Testing: Experiment with different headlines, layouts, and CTAs to identify what works best.
  2. Heatmaps: Visualize visitor interactions to optimize page design and functionality.
  3. Analytics dashboard: Monitor conversions and adjust strategies in real-time.

Enhancing personalization to target specific audiences

Personalization is key to connecting with your audience on a deeper level. Instapage offers features that allow marketers to deliver tailored content based on visitor behavior, preferences, and demographics, ensuring a more relevant experience.

  1. Dynamic text replacement: Customize headlines and content based on user data.
  2. AdMaps: Align specific ads with corresponding landing pages for improved relevance.
  3. Audience-level metrics: Track engagement and conversion rates for specific demographics.

By following these steps and leveraging the capabilities of Instapage, marketers can create landing pages that not only look great but are also optimized for conversions in the competitive digital landscape.

Ready to transform your landing page strategy? Sign up for Instapage today and start creating pages that convert effortlessly!

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