Create your home page template for Online business managers

Master your online marketing with this builder for home page template for Online business managers. Try more tools to create an immaculate landing page.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An essential guide to using Instapage for your landing pages and CRO

In today's competitive digital environment, having a robust landing page is crucial for the success of marketing campaigns. Instapage empowers marketers to accelerate, optimize, and scale their digital strategies through powerful landing page and conversion rate optimization (CRO) tools. This guide will walk you through the steps necessary to create high-converting landing pages using Instapage's features.

Step 1: Choosing the right template

Selecting the right template can greatly influence the effectiveness of your landing page. Instapage offers over 100 high-converting templates designed for various industries and campaign goals. You can filter templates based on your vertical, such as Tech/SaaS or Business Services, making it easier to find a design that resonates with your target audience.

  1. Consider your industry requirements: Choose a template that aligns with your sector such as Education or Financial Services.
  2. Focus on conversions: Pick templates with proven track records for conversion rates.
  3. Customization options: Ensure the template allows you to easily update content and images.

Step 2: Customizing your landing page

Once you've chosen a template, the next step is customization. Instapage's intuitive drag-and-drop interface allows you to modify elements without any coding skills. Personalize your landing page for unique audiences with dynamic text replacement features, ensuring alignment with your marketing messages.

  1. Adjust layouts and elements to fit your unique brand identity.
  2. Utilize dynamic text replacement to personalize landing page messages.
  3. Incorporate lead generation elements such as forms and CTAs that are clear and compelling.

Step 3: Optimize for conversions

Optimization is crucial for increasing conversion rates. Use Instapage’s built-in experimentation tools to perform A/B testing on different page layouts, headlines, and CTA buttons. Analyze user behavior with heatmaps to understand how visitors interact with your page, allowing you to make informed adjustments.

  1. Conduct A/B testing to evaluate different versions of your landing pages.
  2. Use heatmap data to identify areas of improvement on your page.
  3. Monitor conversion metrics through the analytics dashboard for continuous improvements.

By following these steps, you'll be well on your way to creating effective landing pages that generate leads and boost your campaign ROI with Instapage.

For marketers looking to enhance their digital strategies, Instapage offers all the necessary tools to create, customize, and optimize landing pages effectively.

Join the thousands of marketers successfully achieving greater ROI through Instapage. Start your free trial today!

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