Find the best home page template for HMOs

Discover our vast library and find your perfect home page template for HMOs. See how easy it is to improve your conversions with Instapage!

Discover our vast library and find your perfect home page template for HMOs. See how easy it is to improve your conversions with Instapage!

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

Maximize conversions with Instapage's powerful landing page and CRO platform

Instapage is designed for marketers who want to accelerate their digital marketing campaigns. With its powerful features, this platform enables you to optimize your landing pages, scale your efforts, and maximize ROI. This step-by-step guide will walk you through effectively using Instapage to create highly converting landing pages.

Understanding the essentials of landing page creation

Creating effective landing pages requires an understanding of key components that enhance user experience and conversion rates. Dan the right tools, Instapage provides marketers an easy-to-use platform where coding skills are not a barrier. Focus on these essentials as you dive into your landing page development:

  1. High-converting templates: Take advantage of over 100 ready-to-use templates designed to capture leads and drive conversions.
  2. User-friendly page builder: Use Instablocks and intuitive page builders to craft pages quickly without requiring developer assistance.
  3. Optimized layouts: Ensure that your pages feature layouts that funnel visitors toward desired actions, such as submitting a form or making a purchase.

Step 1: Crafting your landing page with templates

To start, log into your Instapage account and select a template that aligns with your campaign objectives. Here’s how to proceed:

  1. Choose a template that resonates with your audience's needs and industry.
  2. Utilize the drag-and-drop editor to customize elements — including text, images, and calls-to-action — to fit your brand.
  3. Publish your landing page with ease, knowing that it is optimized for performance.

Step 2: Optimizing for performance

It's not enough just to create a landing page; it must be continually optimized for performance. This involves:

  1. Utilizing A/B testing features to compare different versions of your landing page and determine which performs better.
  2. Analyzing heatmaps to understand how users interact with your content, and where improvements are needed.
  3. Using the analytics dashboard to monitor conversion rates and identify areas for further optimization.

Step 3: Personalizing the user experience

Personalization can greatly enhance engagement. Here are key strategies:

  1. Incorporate dynamic text replacement to provide personalized content based on user search queries.
  2. Align ads to specific landing pages using Instapage's AdMaps to maintain relevance.
  3. Track the performance of your personalized pages to assess which segments of your audience respond best.

In conclusion, Instapage enables marketers to craft effective, high-converting landing pages with ease. By following these steps, you can enhance your digital marketing campaigns and drive greater ROI.

Ready to make the most of your campaigns? Sign up for Instapage today and take the first step toward transforming your landing pages into powerful conversion tools.

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