Utilize Instapage's template optimized for Smart home display and simplify your holding page creation workflow

Design using a responsive holding page template that delivers a flawless experience on Smart home display. Try Instapage today!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide on Instapage's landing page solutions for marketers

Instapage stands out as the leading platform for marketers looking to create high-converting landing pages. With its adaptable designs, powerful optimization tools, and user-friendly collaboration features, marketers can enhance their digital marketing efforts, ensuring that every campaign is tailored and optimized for success.

Understanding the power of landing pages

A landing page is crucial in any digital marketing strategy as it serves as the destination for potential customers after they click on an ad. Instapage's features allow users to build landing pages that not only capture attention but also drive conversions. By utilizing over 100 customizable templates, marketers can find designs suited to their unique verticals, from business services to education.

  1. High-converting templates: Instapage provides access to numerous pre-designed templates that can be customized, reducing the time and effort needed for page creation.
  2. Optimization tools: With built-in A/B testing and heatmaps, users can analyze visitor behavior and make data-driven adjustments to improve performance.
  3. Collaboration features: This platform enables real-time edits, making it easier for teams to work together and share feedback swiftly.

Step 1: Setting up your first landing page

Creating your first landing page on Instapage is intuitive and straightforward. Start by selecting a template that aligns with your marketing goals, followed by customizing your content to ensure it resonates with your target audience.

Step 2: Optimizing your landing page for conversions

To maximize conversion rates, it's essential to implement optimization strategies. Consider the following methods:

  1. Utilize heatmaps: Analyze where users engage most on your page to refine layout and content placement.
  2. A/B testing: Regularly test variations of your landing page to determine which elements are most effective at converting visitors.
  3. Personalization: Tailor content to different audience segments to enhance relevance and engagement.

Step 3: Collaborating with your team

Effective collaboration is fundamental in refining marketing strategies. Instapage facilitates this by allowing multiple team members to edit pages and exchange feedback seamlessly.

  1. Real-time feedback: Team members can leave comments directly on the page, enabling instant communication regarding changes.
  2. Version control: Track revisions and ensure that your team is always working on the latest iteration of the landing page.
  3. Secure sharing: Welcome input from external stakeholders without compromising the safety of your project.

By utilizing these features, marketers within various sectors can significantly improve their campaign performance.

Get started with Instapage today and transform how you create and optimize your landing pages. Elevate your marketing strategy by taking advantage of its powerful features tailored to your needs.

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