Create high converting comparison website from scratch using our lead-focused templates
Drive more leads with Instapage high converting comparison website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Optimize your campaigns with high-converting landing page templates
High-converting landing page templates are essential for enhancing the efficacy of your digital marketing strategies. Instapage’s platform offers a comprehensive suite of tools specifically designed for marketers in business services, education, and financial services sectors, enabling you to accelerate your campaign success.
Understanding high-converting landing pages
Creating high-converting landing pages involves understanding your audience and crafting compelling content that resonates with their needs. Instapage provides robust analytics and A/B testing features that enable marketers to optimize their pages based on real-time data and insights, ensuring every element is tailored to maximize conversion rates.
- Targeted messaging: Tailor your content to address the specific pain points of your audience, making them feel understood and valued.
- Attention-grabbing visuals: Utilize high-quality images and design elements that draw attention and enhance the overall user experience.
- Clear call-to-action: Your CTA should be prominent and persuasive, guiding visitors toward the desired action effortlessly.
Step 1: Choose the right template for your needs
Selecting the ideal landing page template is the foundation of your campaign’s success. Instapage offers over 100 customizable templates that cater to various industries and objectives.
- Industry-specific designs: Choose templates tailored for sectors like tech/SaaS, financial services, and education to ensure relevancy.
- Responsive layouts: All templates are mobile-optimized, which is crucial for reaching audiences on various devices.
- Flexibility in customization: Easily adjust elements within templates to align with your brand identity and goal.
Step 2: Optimize for conversion
Once your template is chosen, focus on optimizing it for high conversion rates. Leverage Instapage's built-in tools for experimentation to enhance performance.
- Utilize A/B testing: Test different headlines, images, and layouts to find what resonates best with your audience.
- Monitor analytics: Use heatmaps to understand user behavior and adjust elements to improve engagement.
- Personalize content: Implement dynamic text replacement to address visitors with personalized messaging based on their source or previous interactions.
Step 3: Collaborate and refine
Collaboration is key to perfecting your landing pages. Instapage supports real-time feedback and workflows that streamline the production process among team members and stakeholders.
- Feedback loops: Enable team members to leave comments directly on the landing page for efficient revisions.
- Version control: Instapage automatically saves changes, allowing you to track adjustments and experiment without risking losing earlier versions.
- Sharing capabilities: Easily share links with stakeholders outside your team for timely input.
By following these steps, marketers can leverage the power of high-converting landing page templates to significantly increase ROI and drive measurable results in their campaigns.
Start crafting your perfect landing page today with Instapage’s vast array of tools and templates. Maximize your marketing efforts and see the difference a well-optimized landing page can make.
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