Create hand-drawn web portal from scratch using our lead-focused templates
Drive more leads with Instapage hand-drawn web portal template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
A comprehensive guide to optimizing landing pages with Instapage
Landing pages are crucial for any marketing campaign, and Instapage provides unmatched tools to create and optimize these pages effectively. If you're looking to enhance your conversion rates and maximize your ROI for campaigns, Instapage stands out as the powerful platform that empowers marketers to achieve their goals. This guide will walk you through the essential steps of using Instapage to build effective landing pages.
Getting started with Instapage
Before you dive into building your landing page, it's essential to understand what Instapage offers. The platform is designed to be user-friendly, allowing marketers from various sectors, such as marketing and advertising, education, and financial services, to quickly create high-converting landing pages without needing extensive technical knowledge. Key features include:
- 100+ ready-to-use templates: Instapage provides over a hundred high-converting templates that can be easily customized to suit your brand needs.
- Built-in A/B testing: With Instapage, you can run A/B tests directly on your landing pages, enabling you to find the best-performing variants.
- Analytics dashboard: Monitor your campaign performance through detailed analytics, helping you understand visitor behavior and optimize accordingly.
Step 1: Create your landing page
Creating a landing page in Instapage is straightforward. Here’s how to begin:
Step 2: Optimize for conversions
Once your landing page is set up, the next step involves optimizing it to drive conversions effectively. Focus on the following tactics:
- Leverage heatmaps: Utilize heatmaps to analyze where users click and how they navigate through your page, allowing for better adjustments.
- Implement dynamic text replacement: This feature lets you change text based on the keywords visitors used to land on your page, enhancing the relevance of your content.
- Utilize AdMaps: Align your ads with specific landing pages to ensure consistency in messaging and better target your audience directly.
Step 3: Collaborate and iterate
Collaboration is key in refining your campaigns. Use the collaborative features of Instapage to finalize your landing pages by:
- Inviting team members for feedback: Share drafts of your pages and solicit real-time input from colleagues.
- Conducting peer reviews: Utilize the review features to ensure every element of your landing page is optimized before launching.
- Making revisions quickly: Instapage allows for real-time editing, meaning you can swiftly implement changes as needed.
By following these steps with Instapage, you can ensure that your marketing efforts are not only effective but also scalable, allowing your team to work efficiently.
Ready to normalize higher conversion rates with Instapage? Start your free trial today and experience firsthand the impact of optimized landing pages on your ROI.
Ready to skyrocket conversions?
Supercharge your ad campaigns with high-performing landing pages
Get started

