Start building your grid-based website template.
Jumpstart your grid-based website with a customizable template.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Step-by-step guide to optimizing your marketing campaigns with Instapage
Optimizing landing pages is crucial for maximizing the return on investment from your marketing campaigns. Instapage provides a powerful platform for marketers looking to enhance their conversion rate optimization (CRO) strategies. By integrating high-quality templates and powerful optimization tools, you can accelerate your campaign success without needing extensive coding skills.
Understanding landing pages and their importance
Landing pages are specifically designed to drive conversions. They focus on a single objective, whether it's capturing leads or facilitating sales. By leveraging Instapage's unique features, such as 100+ high-converting templates, you can easily create compelling landing pages that resonate with your target audience.
- High-converting templates: Save time with over 100 pre-designed templates that cater to diverse industries and objectives.
- Responsive design: Ensure your landing pages look great on any device, maximizing engagement and conversions.
- A/B testing: Use built-in A/B testing tools to understand what works best and refine your approach based on real data.
Creating your first landing page with Instapage
To create an effective landing page using Instapage, follow these steps:
- Choose a template: Start by selecting a template that aligns with your campaign goals. Instapage offers options tailored to various industries.
- Customize your content: Add text, images, and CTA buttons that are relevant to your audience, ensuring clear messaging.
- Publish and track: Once you're satisfied with your design, publish your landing page and use Instapage's analytics tools to monitor performance.
Optimizing your landing page for higher conversions
After setting up your landing page, the next step is optimization. Here’s how you can enhance its performance:
- Utilize heatmaps: Analyze user interactions and adjust design elements based on where visitors click most frequently.
- A/B testing different elements: Experiment with variations in headlines, images, and CTAs to identify the most effective combinations.
- Dynamic content personalization: Leverage Instapage’s ability to deliver personalized experiences for different audience segments.
By continuously testing and optimizing, you can significantly improve your conversion rates and overall campaign effectiveness.
In conclusion, leveraging Instapage's extensive resources allows marketers to create, optimize, and scale their landing pages effectively, positioning themselves for success in the competitive digital landscape.
Start creating high-converting landing pages with Instapage today. Sign up now to transform your marketing efforts!
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