Bring your ideas to life with Instapage's grid-based returns page template

Unleash your creativity with the grid-based returns page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An effective grid-based returns page template for enhanced marketing strategies

Creating a successful landing page is crucial for maximizing your ROI in digital marketing. Instapage offers a powerful grid-based returns page template that enhances user experience and significantly increases conversions. This guide will walk you through the customizable features that make our landing page builder an essential tool for marketers in various sectors.

Understanding the grid-based returns page template

The grid-based returns page template allows marketers to present multiple product options or information in a structured and visually appealing format. This layout encourages users to engage more with the content, leading to higher conversion rates. Its flexibility ensures that it can be adapted for different campaigns across various industries, including Marketing and Advertising, Education, and Financial Services.

  1. Visual appeal: A well-structured grid layout captures user attention and promotes engagement.
  2. Ease of navigation: Users can seamlessly browse through products or information, improving their overall experience.
  3. High conversion potential: Research shows that well-organized content can lead to increased conversions and customer satisfaction.

Step 1: Customize your grid layout

Begin by selecting the grid size that best fits your marketing needs. Instapage allows for easy customization, so you can choose how many columns and rows to display. Focus on creating a visually balanced grid that highlights your most important offerings.

Step 2: Add content and visuals

Once your layout is set, add engaging content and visuals. Images, descriptions, and promotional texts can be easily integrated into the template. Ensure that the visuals used are of high quality and relevant to the products or services being offered.

  1. High-quality images: Use images that clearly represent your products, as they will capture user attention.
  2. Compelling descriptions: Write concise and persuasive descriptions that highlight key benefits and features.
  3. Call-to-action buttons: Position clear CTAs in your grid to prompt immediate user interaction.

Step 3: Optimize for conversions

For optimal performance, make use of A/B testing available in Instapage to determine which variations of your grid page perform best. Utilize heatmaps to analyze user behavior and tweak the design and content accordingly.

  1. A/B testing: Experiment with different layouts, colors, and CTA placements to find the most effective setup.
  2. Heatmap analysis: Use heatmaps to visualize where users click most, tailoring your grid layout for peak performance.
  3. Performance analytics: Review analytics regularly to refine and improve your page continuously.

Incorporating a grid-based returns page template can drastically enhance your landing page's effectiveness, leading to improved engagement and conversion rates.

Start creating tailored landing pages with Instapage today. With its flexible options and powerful optimization tools, you can elevate your marketing campaigns efficiently.

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