Bring your ideas to life with Instapage's grid-based customer stories page template

Unleash your creativity with the grid-based customer stories page template. Try Instapage today.

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

A comprehensive guide to the Instapage landing page and CRO platform

Creating high-converting landing pages is essential for marketers in today's competitive digital landscape. Instapage offers the most powerful tools for landing page creation and conversion rate optimization (CRO) that can significantly enhance your digital marketing campaigns. This step-by-step guide will explore how you can leverage Instapage’s features to maximize your return on investment (ROI) with minimal resources.

Understanding Instapage features

Instapage sets itself apart with an all-in-one platform designed for marketers across diverse sectors including business services, tech/SaaS, education, and more. A few standout features include built-in A/B testing, personalized content delivery, and collaboration tools that streamline the production process.

  1. 100+ high-converting templates: Instapage provides a vast library of ready-to-use templates that help marketers quickly launch effective landing pages without the need for coding skills.
  2. Built-in A/B testing: Use experimentation features to optimize page performance and increase conversion rates. A/B testing allows you to compare different versions of your landing pages.
  3. Personalization tools: Instapage allows you to create tailored experiences for distinct audiences using dynamic text replacement and AdMaps.

Step-by-step process to create a landing page

Let’s dive into the step-by-step process for effectively building a landing page on Instapage.

  1. Select a template: Start by choosing from over 100 customizable landing page templates that fit your campaign goals.
  2. Personalize your content: Use dynamic text replacement to ensure your messaging resonates with different audience segments, enhancing engagement.
  3. Test and optimize: Leverage the analytics dashboard and heatmaps to monitor user interactions and optimize your landing pages accordingly.

Optimizing for conversions

Optimization is key to driving higher conversions. Here are essential tips to enhance your landing pages:

  1. Use compelling visuals: Integrate high-quality images and videos that complement your message and capture attention.
  2. Simplify forms: Keep your lead generation forms concise to minimize friction and encourage submissions.
  3. Monitor performance: Regularly check data analytics to assess which elements of your page are performing well and which need adjustments.

With these features and strategies, you can create effective landing pages that meet your marketing goals.

Take advantage of Instapage's capabilities today and elevate your digital marketing efforts for better results.

Ready to transform your campaigns? Sign up for Instapage and start optimizing your landing pages for success.

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