Create grid-based business website from scratch using our lead-focused templates
Drive more leads with Instapage grid-based business website template built to maximize conversions. Easy customization - no designer or coding skills needed.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
FAQs
Leading the way in building high-performing landing pages
Create high-converting landing pages with Instapage
Instapage is designed to help marketers accelerate and optimize their digital marketing campaigns effectively. With a user-friendly interface and powerful conversion rate optimization tools, you can maximize the ROI of your efforts regardless of your team's size or budget. This guide provides clear, actionable steps to leverage Instapage for enhancing your campaign outcomes.
Step 1: Choose the right template
Instapage offers over 100 high-converting templates tailored to suit various industries including business services, education, and technology. Selecting the right template is crucial as it sets the foundation for capturing leads effectively. You can browse through the library and select a design that aligns with your campaign goals while ensuring it is adaptable to your brand aesthetics.
- Templates tailored for your industry: Choose from specialized designs that resonate with your target audiences.
- Customization options: Utilize the intuitive page builder to modify elements according to your specific requirements.
- Responsive designs: Ensure your landing pages look great on all devices, enhancing user experience.
Step 2: Optimize your landing page for conversion
Once you have your template, focus on optimization features available within Instapage. Leverage built-in A/B testing tools to evaluate different headlines, images, or calls to action. By analyzing detailed heatmaps, you can gain insights into user behavior and optimize accordingly.
- A/B testing functionality: Test different versions of your landing page to identify which elements drive conversions.
- Heatmaps analysis: Understand where users click the most and rearrange your content to boost engagement.
- Analytics dashboard: Monitor traffic and conversion rates to refine your strategies continuously.
Step 3: Personalize for maximum engagement
Creating personalized content is essential for engaging your target audience. Instapage allows dynamic text replacement, enabling you to customize messaging based on search terms or previously expressed interests of your visitors. This tailored approach significantly increases the likelihood of conversions.
- Dynamic content features: Adapt landing pages based on user data to provide a unique experience.
- AdMaps integration: Align your ads with specific landing pages to enhance relevance and user journey.
- Audience-targeted metrics: Assess performance attributable to different audience segments for precise insights.
Harnessing the power of Instapage can dramatically enhance your marketing campaigns through effective landing page creation and optimization.
Ready to transform your digital marketing strategy? Begin leveraging the power of Instapage today and watch your conversion rates soar!
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