Easy-to-use gray long-form landing page templates

Maximize your marketing strategy with gray long-form landing page templates. Start today and achieve immediate results.

Maximize your marketing strategy with gray long-form landing page templates. Start today and achieve immediate results.

Desktop
Mobile
Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

The ultimate guide to gray long-form landing page template

Gray long-form landing page templates are instrumental for marketers aiming to enhance their digital conversion rates efficiently. These templates provide a cohesive structure that allows for effective communication of your message while capturing leads at critical points in your sales funnel. With Instapage, you can leverage these templates to craft pages that not only look professional but are also designed with conversion optimization in mind.

Why choose gray long-form landing page templates?

Using gray long-form landing page templates offers several advantages for your marketing campaigns. They help streamline the creation process and ensure that essential elements of your campaign are highlighted effectively. The neutral color scheme is not only aesthetically pleasing but also facilitates readability, keeping visitor focus on your content and call-to-action.

  1. High-conversion design: These templates are built with best practices in mind, increasing the likelihood of lead capture.
  2. Adaptive layout: Templates can be modified easily, ensuring a perfect fit for your brand without extensive skills.
  3. Quick launch: Instapage's library of customizable templates allows for rapid deployment of landing pages, minimizing time to market.

How to create your first gray long-form landing page

Creating a compelling gray long-form landing page with Instapage is straightforward. Start by selecting a template that aligns with your campaign goals, ensuring it is tailored for your audience's interests.

  1. Choose the right template: Opt for templates that reflect your campaign’s theme and resonate with your target audience.
  2. Customize elements: Use the intuitive builder to modify texts, images, and forms, making sure they align with your branding.
  3. Incorporate lead gen elements: Add high-performing lead generation components to maximize conversion potential.

Optimizing your gray long-form landing page

No landing page is complete without thorough optimization. Utilize Instapage's analytics and A/B testing tools to analyze performance and make data-driven improvements.

  1. Analyze user behavior: Utilize heatmaps to determine how visitors interact with your page.
  2. Perform A/B testing: Test different versions of your landing page to see which elements drive more conversions.
  3. Adjust based on insights: Use data collected from tests to refine messaging and layout for better results.

In summary, leveraging a gray long-form landing page template can significantly enhance your marketing efforts. The combination of professional design, customizability, and optimization features makes it an essential tool.

Get started with Instapage today and watch your conversion rates soar with expertly designed gray long-form landing pages.

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