Elevate your brand with a stylish gray event page template

Discover a stylish gray event page template that reflects your unique style!

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Easy to build without coding
Multiple layouts for any industry and goal
Loads fast and looks polished on any device
Robust analytics & experimentation

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

Easy to build without coding Easy to build without coding
Easy to build without coding
Easy to build without coding Easy to build without coding
Easy to build without coding Easy to build without coding

Easy to build without coding

With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.

Multiple layouts for any industry and goal

Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.

Loads fast and looks polished on any device

Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.

Robust analytics & experimentation

Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.

All the features you need to build lead-generating landing pages

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Landing page builder

Easily create landing pages with the intuitive drag-and-drop page builder that features contextual element editing, over 500 page layouts, and 33 million images.

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Visual on-page collaboration

Invite teammates and clients to collaborate on page design in real time to get your pages created, reviewed, and launched faster.

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AI content generation

Instantly generate audience-focused content with AI-crafted headlines, paragraphs, and CTAs directly within the Instapage builder.

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500+ customizable layouts

Choose from a range of professionally tailored page layouts, specifically designed to enhance conversion rates across numerous industry-specific scenarios.

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Instablocks

Quickly build personalized landing pages using individual page blocks that you can customize, save, and reuse.

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Thor Render Engine

Our back-end technology ensures that your landing pages load quickly to increase conversions, SEO rankings, and enhance the overall user experience.

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AMP

Use Google AMP framework to build and A/B test mobile-responsive pages that load fast and drive more conversions.

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Analytics

Seamlessly connect to Google Analytics to get real-time updates on cost-per-visitor and cost-per-lead metrics directly in the Instapage platform.

Explore more features

Learn how to build top-performing landing pages for any goal

How to design landing pages in 5 minutes

FAQs

“Instapage gives us the ability to tailor our landing page content and layout to tell a unique story for each geographical target. The platform also enables us to create different variations with content that performs well for each unique channel. Every marketing team needs this!”
User review
Tamar Friedland, Sr. Director of Global Paid Marketing
"Instapage has truly maximized our digital advertising performance by enabling us to offer matching, personalized experiences for every ad and audience. Now we can scale our landing page experiences as efficiently and effectively as we scale the ads themselves."
User review
Darren Lepke, Marketing Director
"If we have to wait on a developer, our creative velocity plummets. But Instapage has made it possible for us to exponentially grow our advertising programs and convert more customers"
User review
Alex Kracov, Head of Marketing

Leading the way in building high-performing landing pages

Grid Leader - Summer 2025
Best Est. ROI Enterprise - Summer 2025
Most Implementable Enterprise - Summer 2025
Fastest Implementation Enterprise - Summer 2025
High Performer - Summer 2025

An informative guide to mastering landing pages with Instapage

Elevate your marketing efforts with Instapage, the most powerful landing page and CRO platform tailored for diverse industries. With its comprehensive features tailored for marketers, Instapage streamlines the page creation process, enhances conversion rates, and significantly maximizes your ROI. This guide will walk you through the essentials of creating effective landing pages that cater to the unique needs of your audience and drive results.

Understanding the value of landing pages

Landing pages are crucial elements of any digital marketing strategy. They serve as standalone web pages designed specifically for a marketing or advertising campaign. Instapage provides marketers with the ability to quickly create landing pages without the need for convoluted code or technical expertise. By utilizing more than 100 high-converting templates, marketers can not only save time but ensure their pages are optimized for maximum lead generation.

  1. Enhanced conversion rates - Instapage allows for optimized landing pages designed specifically to convert visitors into leads.
  2. User-friendly design - The drag-and-drop builder enables users to customize templates easily without any coding knowledge.
  3. Comprehensive analytics tools - Gain actionable insights into performance metrics with Instapage's detailed dashboards.

Step 1: Choose the right template

Begin your landing page creation journey by selecting a template that aligns with your campaign goals. Instapage offers a wide range of templates suited for various industries, ensuring that every marketer can find what they need.

Step 2: Customize your landing page

After choosing a template, customize it to fit your branding and specific marketing message. Use the available intuitive tools:

  1. Dynamic text replacement - Tailor messages to different audience segments to create personalized experiences.
  2. AdMap integration - Align specific ads with relevant landing pages to ensure cohesive messaging.
  3. Lead generation elements - Integrate forms, buttons, and other components that facilitate lead capture.

Step 3: Optimize and publish your page

Once your landing page is built and personalized, it’s time for optimization. Instapage provides built-in features for A/B testing, allowing you to experiment with variations to find the best-performing version.

  1. Utilize heatmaps - Visualize user behavior to understand how visitors interact with your page.
  2. Comprehensive analytics - Assess your page's performance through detailed metrics, enhancing future campaigns.
  3. Feedback driven improvements - Leverage collaboration features to gather insights from your team and stakeholders.

By following these steps, you will be well on your way to maximizing conversions for your marketing campaigns. Remember, the more you refine and optimize your approach, the better your results will be.

Ready to boost your marketing initiatives? Start using Instapage today to create stunning, effective landing pages that capture leads and drive growth.

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