Use the gray brochure website template to enhance your brand’s visual identity and attract more visitors
Engage more visitors with our gray brochure website template, designed for both beauty and conversion, and perfect for any industry.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Maximize Your ROI with Instapage's Powerful Landing Page Platform
In today's competitive digital marketplace, marketers need to leverage effective tools that can drastically improve campaign performance. Instapage, a foremost landing page and CRO platform, provides all the necessary features to optimize and enhance your digital marketing strategies, ensuring every marketing dollar contributes to your bottom line. Whether you are part of a small startup or a large corporation, Instapage tailors its services to fit your needs.
Understanding Instapage's Advantage
Instapage offers a robust suite of features, including extensive templates, customization options, and optimization tools designed to elevate conversion rates. With over 100 high-converting templates and easy customization, marketers can create stunning landing pages without needing technical expertise. Instapage’s emphasis on A/B testing and analytics allows for ongoing performance improvement, ensuring that your pages are always maximizing their potential.
- High-Converting Templates: With templates tailored for various industries, you can launch campaigns faster without compromising on design.
- Intuitive Page Builders: Drag-and-drop builders make it easy for anyone on your marketing team to create effective landing pages in minutes.
- Analytics Dashboard: Direct insight into visitor behavior, allowing you to make data-driven adjustments for enhanced conversion rates.
Step 1: Creating Your First Landing Page
Starting with Instapage is straightforward. First, select a template that aligns with your campaign goals, then utilize the intuitive builder to customize elements to your preference. Once your key components like headlines, images, and calls-to-action are in place, incorporate lead generation tools to capture visitor information seamlessly.
Step 2: Optimizing for Conversions
To truly enhance your landing page performance, A/B testing is crucial. Implement the experimentation features within Instapage to test different versions of your page against one another.
- Experiment with headlines: Test different messaging to see which resonates best with your audience.
- Adjust visuals: Using varied images can significantly impact user engagement and conversions.
- Modify calls-to-action: Experiment with different CTA text and placements to find the most effective options.
Step 3: Personalizing User Experiences
Leverage Instapage’s personalization features to deliver tailored content that speaks directly to your audiences. Using dynamic text replacement and ad alignment features, you can ensure that every visitor receives a compelling and contextual experience that drives them to convert.
- Dynamic text replacement: Automatically adjust on-page text to align with visitor search terms.
- AdMaps: Connect specific ads to tailored landing pages for a cohesive user experience.
- Audience-focused metrics: Track user engagement to continually refine and improve your pages.
With these steps, marketers can significantly enhance their landing page efficacy through Instapage’s advanced features. The ability to create, optimize, and personalize campaigns establishes a strong foundation for achieving higher conversion rates and ROI.
Ready to get started with your landing pages? Sign up for Instapage today and revolutionize your digital marketing efforts!
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