Bring your ideas to life with Instapage's functional story telling page template
Unleash your creativity with the functional story telling page template. Try Instapage today.

Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.







Easy to build without coding
With the intuitive drag-and-drop builder, anyone on your team can create high-converting pages without any knowledge of code or design. Make enhancements to your landing page with custom widgets using Javascript, HTML/CSS, or third-party scripts.
Multiple layouts for any industry and goal
Select from 500+ landing page layouts built to boost conversions across industry-specific scenarios. Customize them by adjusting fonts, adding images, and generating on-brand content with the AI assistant. Quickly scale with Instablocks® and Global Blocks that you can save, reuse, and update globally.
Loads fast and looks polished on any device
Every template is responsive, which means they present professionally on any device and load blazingly fast with our Thor Render Engine. You can also power them up with Google AMP technology to deliver an unparalleled mobile experience and drive higher conversions.
Robust analytics & experimentation
Get real-time updates and reporting across all your devices, showing the number of visitors, conversions, cost-per-visitor, and cost-per-lead. Launch AI-powered experiments, run A/B tests, and use heatmaps to analyze user behavior, then optimize your landing page to maximize conversions.
All the features you need to build lead-generating landing pages
Explore more featuresLearn how to build top-performing landing pages for any goal
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Leading the way in building high-performing landing pages
Creating effective landing pages with Instapage
Instapage is the leading platform for marketers looking to enhance their digital campaigns with powerful landing pages. Utilizing high-converting templates and tools designed for optimization, Instapage simplifies the process of building pages that attract and convert audiences. This step-by-step guide will show you how to effectively create landing pages and maximize your return on investment.
Step 1: Select the right template
Choosing the right landing page template is crucial for your campaign's success. Instapage offers over 100 high-converting templates specifically designed for different industries including tech, education, and financial services. Each template is optimized for mobile and desktop viewing, ensuring that your audience has a seamless experience.
- Choose a template that aligns with your campaign goals.
- Review industry-specific designs for best results.
- Consider templates with integrated lead generation features.
Step 2: Customize your landing page
Once you've selected a template, the next step is customization. Instapage provides intuitive drag-and-drop builders that allow you to easily change text, images, and layout. Personalization features, such as dynamic text replacement and AdMaps, help tailor your page to different audience segments.
- Adjust layout elements to match your brand identity.
- Incorporate personalized content for specific audience segments.
- Add lead capture forms to streamline conversions.
Step 3: Optimize for conversion
After customizing your landing page, it's time to focus on optimization. Utilize built-in experimentation tools to perform A/B testing on various elements of your page. Analyze heatmaps to gain insights into user behavior and tweak your design accordingly to improve engagement and conversions.
- Implement A/B tests on key headlines and calls-to-action.
- Monitor metrics through the analytics dashboard.
- Adapt your page based on user interaction patterns.
By following these steps, you can create effective landing pages that not only capture leads but also drive significant ROI for your digital marketing efforts. Instapage provides all the necessary tools to ensure your campaigns succeed.
Don't wait to boost your marketing results. Start utilizing Instapage to create compelling landing pages today.
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